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JoAndrea Hoegg

Associate Professor, Marketing & Behavioural Science, University of British Columbia

JoAndrea (Joey) Hoegg is a Senior Associate Dean, Faculty and Professor in the Marketing and Behavioural Science Division at the UBC Sauder School of Business.13 She holds a BA and BEd from UBC and a PhD from the University of Florida.3 Hoegg's research focuses on consumer behavior, product design, sensory marketing, and social influence.4 She has published numerous articles in top marketing journals and is recognized for her expertise in these areas.35 Hoegg has been with UBC Sauder since at least 2005, starting as an Assistant Professor and progressing to her current senior leadership role.21 Her work has garnered significant attention in the academic community, with over 2,900 citations to her research.5

Highlights

Jan 1 · grad.ubc.ca
Jo Andrea Hoegg - UBC Professor - Faculty Member - Researcher
‪JoAndrea Hoegg‬ - ‪Google Scholar‬
Jul 1 · news.ubc.ca
JoAndrea (Joey) Hoegg - UBC News
JoAndrea Hoegg, University of British Columbia - Expertise Finder
JoAndrea Hoegg, University of British Columbia - Expertise Finder

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JoAndrea Hoegg
JoAndrea Hoegg, photo 1
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Location

Vancouver, Canada Area