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Joe Berwanger

Vice President, Research & Analysis at Qessential Medical Market Research

Joe Berwanger is currently the President of Qessential Medical Market Research, having been promoted from his previous role as Vice President of Research & Analysis.1 He has over 28 years of experience in counseling corporations and startups, specializing in qualitative and quantitative research to provide insights on corporate positioning, competitive intelligence, product brand strategy, and marketing communications messaging.1

At Qessential, Berwanger leads the Research & Analysis practice, assisting clients with study design, high-level data analysis, and critical thinking.1 He manages the company's Essential Advisory Network, which consists of world-class statisticians and marketing strategists.1

Berwanger's educational background includes:

  • BA in Psychology and Business from the University of New Hampshire (1988-1992)
  • MBA in Entrepreneurism and Marketing Strategy from Babson College (2002-2006)
  • Concise Course in Brewing Technology from Siebel Institute World Brewing Academy (2014)1

His professional experience prior to Qessential includes:

  • President & Founder at Neighborhood Beer Company (2013-2022)
  • Managing Director at OnCourse Business Advisory (2010-2013)
  • Principal + Marketing Strategist at Think Nocturnal LLC (2003-2010)
  • President of a Medical and Pharmaceutical Marketing Consulting firm (2001-2003)
  • Roles in marketing and advertising agencies such as Cone Communications and Grey Healthcare Group1

Berwanger's expertise lies in market research, strategic analysis, and healthcare consulting, making him a valuable asset in providing high-level insights for clients in the dynamic healthcare market.1

Highlights

Jan 1 · greenbook.org
Qessential Medical Market Research, LLC - Greenbook Directory
Qessential Medical Market Research, LLC - Greenbook Directory
Marlene and Joe Berwanger Family Foundation - Community Suite
Oct 1 · qessential.com
About Qessential
About Qessential

Related Questions

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Joe Berwanger
Joe Berwanger, photo 1
Joe Berwanger, photo 2
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Location

Greater Boston