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Joe Marchese

General & Build Partner at Human Ventures Co

Joe Marchese, General & Build Partner at Human Ventures

Joe Marchese is the co-founder and Executive Chairman of Human Ventures, a venture capital firm based in New York City. He is also the co-founder and Chairman of Groundswell.io.12

As General Partner at Human Ventures, Joe partners with portfolio founders to build and scale their companies. He also leads Human.AI, the venture's dedicated studio exploring the potential for AI to reshape the attention economy.1

Joe is a widely recognized leader in the media and technology industries. He was inducted into the Advertising Hall of Achievement in 2016 and currently serves on the Board of Directors for several companies, including12:

  • Clear Channel Outdoor
  • Cox Media Group
  • Adelaide Metrics
  • Team Rubicon (veteran-led non-profit)
  • National CineMedia (NCM)
  • Tribeca Film Institute

Prior to co-founding Human Ventures, Joe was the President of Advertising Revenue for Fox Networks Group, overseeing billions in annual ad revenue for FOX Broadcast, FX, National Geographic and FOX Sports.12

He was also the founder and CEO of true[X], an engagement advertising technology company acquired by 21st Century Fox in 2015. Joe co-founded restaurant reservation platform Reserve, which was acquired by Resy in 2018.12

Human Ventures, which Joe co-founded with Heather Hartnett, is currently raising its second fund and has approached the $50 million threshold. The firm focuses on investing in "categories that we think aren't really categories yet", according to Hartnett.3

Human Ventures has over 60 portfolio companies, including three unicorns, and about half of its backed founders are women.3

Highlights

Aug 20 · linkedin

An argument for the importance of branding, and doing hard (or even impossible) to measure marketing in an age increasingly dominated by machine precision and "performance" marketing.

Of course, it not easy to invest in the hard to measure when managing to quarterly results, or in fast paced start-up environment, but the results can be asymmetric.

https://lnkd.in/eV-Gy7_B

Jun 17 · linkedin

Given the potential for Generative AI to accelerate the trend of reconnecting publishers directly to their audiences, or further damage publishers business models, maybe putting some out of business, it is a good time to remind publishers they should be experimenting with more ways to leverage the trust in their brands, and the permission it grants them to connect directly with their audiences, to avoid getting lost in the wave of AI generated content that follows.

I have been working with Brendan Ripp and the amazing team at Pushly in this capacity for some time, with the mission to better connect publishers directly with their audiences, but the opportunity has never felt bigger, or more important.

Related Questions

What are some of Joe Marchese's most notable achievements at Human Ventures?
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Joe Marchese
Joe Marchese, photo 1
Joe Marchese, photo 2
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Experience

General & Build Partner at Human Ventures Co (February 2015 - Present)
National CineMedia (August 2023 - Present), Clear Channel Outdoor (May 2019 - Present), Team Rubicon (March 2018 - Present), Cox Media Group (January 2020 - Present), Groundswell (June 2021 - Present) at Bainbridge Inc (December 2004 - September 2006)

Education

BA from Bentley University

Location

New York, New York, United States