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Joe Montefusco

Brand Design @ Zapier | Prev: Mailchimp, Mux, Mural

Joe Montefusco is a design director and brand lead who specializes in helping tech brands become more thoughtful in their approach.2 He has recently started mentoring on ADPList, a platform that connects mentors with mentees in various fields.3

Professional Background

Joe has an impressive background in design and branding:

  • He previously played a key role in overseeing the award-winning Mailchimp rebrand.2
  • His portfolio includes work for notable tech companies such as Mailchimp, Mux, and Yik Yak.1
  • He has experience in various aspects of design, including brand identity, creative direction, art direction, and illustration.1

Mentorship

Joe's decision to become a mentor on ADPList reflects his belief in the importance of making connections and fostering learning within the design industry.3 As a mentor, he likely shares his extensive experience in:

  • Brand design and strategy
  • Creative direction
  • Design for tech companies
  • Rebranding projects

Notable Projects

Some of Joe's significant work includes:

  • Mailchimp Rebrand: He was involved in art direction, design, and various aspects of this major project.1
  • Mux Rebrand: Joe served as the in-house creative lead and art director for this project.1
  • Mailchimp Developer Subbrand: He handled creative direction and design for this initiative.1

Joe Montefusco's expertise and willingness to mentor others make him a valuable resource for aspiring designers and those looking to enhance their skills in brand design and creative direction within the tech industry.

Highlights

Aug 27 · linkedin

Welp here we are. The Brand Studio team at Zapier has been working on the brand for this year's #Zapconnect in some form for about 8 months now!*

I'm looking forward to posting a full writeup on this year's identity system shortly after the event, BUT in the meantime to give you a taste– this year we worked hard on leaning into themes of customization and personalization. We wanted to visually represent the relationship our users have with Zapier– that it's an endlessly customizable tool that can reshape and reform itself to exactly what you need it to do. From many disparate parts, a complete and new form takes shape (if you work in design then you're legally obligated to use the word "gestalt" here).

In the meantime, I implore you to take a look at the team's hard work at https://lnkd.in/eCWk8dN2 and sign up for a slot, if you'd like. Until then!

*I think our amazing events team started working on this year's event about 3 days after last year's ended, but still.

Aug 7 · linkedin

Hey, what are you doing on 9/26? That's like.....50 days from now.

Maaaaaybe join me at this year's Zapconnect? I can tell you about how my brilliant team of designers (Julia Jaskólska, Kelly Galeano Arce, Donna Fung, Talia Rose) came together to build our most beautiful event brand yet with this year's identity. You could also learn a few things about automation tech and how it can help grow your business and cut down on tedious and expensive tasks? It IS free, so you should probably at least give it a shot.

You could also check out zapier.com/zapconnect and see the (stunning) brand and a preview of the insightful content yourself. There are worse ways to spend a Thursday! Ok bye!

Related Questions

What are some of Joe Montefusco's most notable projects?
How did Joe Montefusco contribute to the Mailchimp rebrand?
What kind of mentorship does Joe Montefusco offer on ADPList?
Can you share examples of Joe Montefusco's design work?
How has Joe Montefusco's career evolved in the tech industry?
Joe Montefusco
Joe Montefusco, photo 1
Joe Montefusco, photo 2
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Location

Atlanta, Georgia, United States