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Joel Crabb

VP ECommerce

Joel Crabb is a digital retail transformation specialist with extensive experience leading Agile, Product, and Architecture initiatives at renowned retailers like Target and Best Buy.

Currently, Joel is focused on establishing an engineering culture at Costco, driving innovation and growth within the company.

He holds a Master of Business Administration (MBA) with a focus on Strategy and IT from the University of Minnesota - Carlson School of Management, a Master of Science (MS) in Nuclear Engineering from the University of Wisconsin-Madison, and a Bachelor of Science (BS) in Electrical Engineering from Washington University in St. Louis.

Throughout his career, Joel has held key positions such as Vice President IT ECommerce at Costco Wholesale, Vice President, Architecture and Chief Architect at Target, and Chief Architect and VP Head of Digital Engineering at Best Buy.

In addition, he has contributed to various organizations including serving as a Board Member at Minnestar, Board Chair at Open Voice Network, and Advisory Board Member at Datuit, LLC.

Joel's diverse background encompasses roles like Director of Product Development at Object Partners, Inc., Senior Manager of Product Development at OptumHealth, and Project Lead, Senior Architect at Object Partners, Inc.

His academic achievements, combined with his extensive experience and leadership roles, showcase his expertise in driving digital transformation, product development, architecture, and IT strategy within the retail industry.

Joel Crabb
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Location

Minneapolis, Minnesota, United States