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Johan Peitz
Chief Product Officer at Hiber
Professional Background
Johan Peitz is a talented advocate for product-focused end-user experiences, currently serving as the Chief Product Officer at Hiber. With a career that has spanned over two decades, Johan has built a robust reputation in the game development industry. His extensive experience encompasses a range of responsibilities from independent self-publishing and social games to ambitious big-brand advertising projects with AAA budgets. Johan has successfully led cross-functional teams and has a proven track record of developing global hits in the gaming market. Notably, he has founded, led, and sold multiple companies throughout his career, showcasing his entrepreneurial spirit and business acumen.
Johan’s structured and organized approach to his work stands out, especially in fast-paced environments. He thrives on creating accessible and enjoyable user experiences that are aligned with business goals. His philosophy of keeping things simple and straightforward is a testament to his grasp of product and business development, where he emphasizes the importance of reducing clutter and focusing on what truly matters.
Education and Achievements
Johan's educational foundation is solid, having studied Natural Sciences at Teknikum as well as furthering his learning at Norregård. He holds a Master's degree in Computer Science and Computer Engineering from the renowned Chalmers University of Technology. His academic background has equipped him with the technical knowledge and analytical skills necessary to excel in game development and product management.
Throughout his career, Johan has taken on various roles that have enriched his perspective on the gaming industry. He has served as a Producer at EA Gothenburg, where he honed his skills in project management and game production. His leadership roles at Palringo, where he was both the Head of Games and the Head of Product Management, enabled him to drive strategic direction and innovation within the organization. Johan’s ability to navigate the complexities of product management at a fast-growing company speaks volumes about his expertise in the field.
In addition to his impressive corporate roles, Johan has also contributed to academia as a lecturer and assistant lecturer at Chalmers University of Technology. This experience demonstrates his commitment to nurturing the next generation of game developers and tech professionals. Beyond teaching, he has been actively involved in various game development roles such as a game designer at Interactive Institute and as a game programmer and designer at Nokia Games Group. His diverse experience showcases his deep understanding of the game industry across multiple disciplines.
Achievements
Johan’s career is characterized by several key achievements that highlight his impact on the industry. As a co-founder and creative director at Free Lunch Design, he played a critical role in establishing a company that specializes in developing engaging and accessible gaming experiences. His work in launching and selling companies reveals not only his entrepreneurial mindset but also his ability to bring innovative ideas to market successfully.
Moreover, Johan has developed and sustained global smash hits in the gaming world, further asserting his expertise in user experience and product development. His experience with live services in gaming has also positioned him as a knowledgeable figure in maintaining and enhancing player engagement over time.
Overall, Johan Peitz is recognized for his exceptional ability to bridge the gap between product development and user experience. His deep comprehension of the gaming industry, combined with his structured approach, makes him an invaluable asset in the field of game development and product management.
