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Johannes Tervo
Clients at The Upright Project | We're hiring!
Johannes Tervo is an environmental engineer and a key figure at The Upright Project, where he focuses on clients and growth. He holds a Master’s degree in Advanced Energy Solutions and has a strong background in sustainability and impact assessment. Tervo is known for his innovative approach to quantifying the impact of companies, aiming to reshape capitalism by encouraging businesses to maximize their positive contributions to society and the environment.12
His journey into sustainability was sparked during high school when he learned about the significant role of the energy sector in climate change. This led him to pursue a career in environmental engineering, where he seeks to create incentives for companies to adopt more sustainable practices.1 Tervo is also involved in the Finnish startup scene, having worked on organizing major events like Slush and engaging in venture capital.2
At The Upright Project, Tervo is dedicated to developing a global standard for measuring company impact, emphasizing the need for transparency and accountability in sustainability reporting.12 His vision includes a future where individuals can easily access information about the net positive impact of businesses, enabling informed investment decisions.1
Highlights
Wait, what? Today, Philip Morris International – best known for Marlboro cigarettes – celebrates being ranked # 1 on Forbes' "Net Zero Leaders" list.
These sustainability competitions today seem to come from an alternate reality. Considering the overall impact that a global tobacco giant like Philip Morris has on the world, one can’t help but question the meaning of "sustainability" in 2024.
If a tobacco company can win today, who’s next?
The main headlines on Wednesday's 10 pm news 📺: President Stubb in Germany, protests in Malmö, and ”a Finnish startup changing the way the impact of companies is measured.” 😎
Impressed with the stories from our friends Jesse Huusari (Jobly) and Markus Lindqvist (Aktia) on using net impact data in job-seeking and sustainable investing. Annu, amazing too, as per usual.
Jesse: 30% of Zillennials have changed jobs because their values did not match with the employer
Markus: Aktia is providing investment opportunities into net positive funds (in terms of impacts on society, knowledge creation, health, and environment)
Links to browse the net impact data yourself for free in the comments. Perhaps you'll find your future employer or investment?
