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John Davis

Digital Media & Marketing Strategist

John Davis is a highly experienced marketing professional known for implementing advanced marketing techniques in organizations. With a background that includes roles at WebMD.com and other prestigious companies, he has a strong track record of creating successful marketing campaigns that drive customer engagement and increase sales.

During his time at WebMD.com, John worked with major clients like Procter & Gamble and Johnson & Johnson, developing online programs that not only engaged customers but also delivered measurable results. For instance, one of the campaigns he spearheaded led to a 20% growth in customer purchase intent for a consumer brand.

Currently, John focuses on utilizing cutting-edge marketing strategies such as programmatic advertising, which enables marketers to maximize their budgets, enhance brand visibility among key decision-makers and influencers, and harness 3rd-party data to analyze campaign performance against target demographics. He also excels in leveraging marketing technology and digital media to craft effective marketing strategies.

John's educational background includes a BA in Mass Communications from Loyola University New Orleans. Throughout his career, he has held various key positions, including Marketing Strategist at Contraflow Strategies, Marketing Manager at Doctors Imaging, Adjunct Instructor at Loyola University New Orleans, Director of Audience Targeting at NOLA Media Group, Director of Program Marketing and Audience Engagement Strategy at WebMD, and Site Editor/E-commerce Team Leader at Merrill Lynch.

John Davis
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Location

Greater New Orleans Region