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John Federico

Senior Marketing Executive, Startup Advisor, Acquisition and Growth Expert

John Federico is a seasoned marketing leader and advisor with a strong background in digital and integrated marketing, strategic planning, and marketplaces.

He excels in startup, agency, and corporate settings and is known for his focus on transparency, accountability, and delivering measurable results.

With extensive experience in shaping go-to-market strategies, positioning, and acquisition plans for early to mid-stage startups, John is dedicated to driving growth through effective marketing strategies.

His expertise lies in building high-performing teams, fostering an award-winning culture, and providing opportunities for team members to learn, grow, and succeed.

John has successfully managed both small on-site teams and large global remote teams and agencies/vendors, showcasing his leadership capabilities and marketing agility.

Proficient in growth marketing, performance marketing, demand generation, traditional and digital marketing, MarTech, brand positioning, content creation, public relations, communications, and customer experience.

Driven by data and research, John is passionate about innovative products and embraces challenges in the marketing landscape, always staying curious and adaptable.

Currently serving as the VP of Marketing at StyleSeat, John is open to discussions on strategy, team building, craft beer, and the latest marketing technologies.

John Federico
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Location

Austin, Texas