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John Hegarty

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Sir John Hegarty, born in 1944, is a highly acclaimed figure in the advertising industry and co-founder of Bartle Bogle Hegarty (BBH).5 He was knighted in 2007 by Queen Elizabeth II for his contributions to advertising.15

Early Career::

  • Hegarty began his advertising career in 1965 as a junior Art Director at Benton and Bowles, London.14
  • In 1967, he joined the Cramer Saatchi consultancy, which later became Saatchi & Saatchi in 1970, where he was a founding shareholder and eventually became Deputy Creative Director.124
  • He co-founded TBWA in London as Creative Director in 1973.124

Bartle Bogle Hegarty (BBH)::

  • In 1982, Hegarty, along with John Bartle and Nigel Bogle, started Bartle Bogle Hegarty (BBH).148
  • BBH gained recognition for its innovative and effective advertising campaigns.7
  • BBH won "Agency of the Year" multiple times, including the Cannes Advertising Festivals' first Agency of the Year in 1993.4
  • Advertising Age voted them International Advertising Agency of the Year in 1997, and Network of the Year in 2005.4

Achievements and Awards::

  • Hegarty's awards include D&AD Golds and Silvers, Cannes Golds and Silvers, and British Television Gold and Silvers.4
  • He received the D&AD Presidents Award in 1994.4
  • The International Clio Awards presented him with a Lifetime Achievement Award in 2005.4
  • He was inducted into the Advertising Hall of Fame in 2014.1

Current Roles::

  • Co-founder and Creative Director at The Business of Creativity.36
  • Co-founder and Creative Director at The Garage Soho.6
  • Co-Proprietor of Domaine Hegarty Chamans.6

Hegarty has also written two books, Hegarty on Advertising: Turning Intelligence Into Magic and Hegarty on Creativity.5

Related Questions

What are some of John Hegarty's most iconic campaigns?
How did John Hegarty's career evolve over the decades?
What inspired John Hegarty to co-found Bartle Bogle Hegarty?
What are the key takeaways from John Hegarty's book "Hegarty on Advertising"?
How has John Hegarty influenced the advertising industry?
John Hegarty
John Hegarty, photo 1
John Hegarty, photo 2
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Location

United Kingdom