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Jon Gibs

Group Director Media Insights and Measurement Services at Walmart Connect

Jon Gibs is an experienced professional in the field of data science, analytics, and media insights. He currently serves as the Group Director of Media Insights and Measurement Services at Walmart Connect.1 With over 20 years of experience, Gibs has held several prominent positions in various companies, showcasing his expertise in data-driven decision-making and analytics.

Career Highlights

Walmart Connect: As the Group Director of Media Insights and Measurement Services, Gibs leads efforts in providing valuable insights for Walmart's retail media network.1

Spotify: Prior to his current role, Gibs worked at Spotify as the Global Director and Principal Data Scientist from September 2019 to May 2023.1

L2 Inc. (Gartner for Marketers): Gibs served as the Chief Data Officer at L2 Inc. from November 2015 to September 2019. In this role, he:

  • Managed data systems, partnerships, methodology, and advanced analytics
  • Led a team of data engineers, data scientists, and product managers
  • Developed new analytical systems, including search visibility measurement and Amazon sales tracking
  • Authored client papers on various subjects such as digital media brand safety and Instagram creative optimization1

Huge: As Group Vice President of Data Science & Analytics at Huge from June 2013 to November 2015, Gibs:

  • Grew the analytics team from 3 to 22 members
  • Increased team revenue by 62% and improved margin from 6% to 22%
  • Managed data strategy and implementation for global clients including Comcast, Morgan Stanley, and Google1

NBCUniversal, Inc.: Gibs worked as Senior Vice President of Analytics and Research at NBCUniversal from December 2011 to June 2013, where he was responsible for integrating digital ratings and managing research vendor relationships.1

Expertise and Contributions

Throughout his career, Jon Gibs has demonstrated expertise in:

  • Data science and analytics
  • Strategy development
  • Platform development
  • Team leadership and growth
  • Product management
  • Advanced analytics methodologies

Gibs continues to contribute to the field through thought leadership, as evidenced by his recent LinkedIn post about Walmart Connect seeking a Director of Thought Leadership Research to shape the future of retail media insights.2

Highlights

Jul 10 · linkedin

Some very exciting news, as part of the evolution of the Media Insights and Measurement team here at Walmart Connect we are hiring for three very senior roles. Two of these roles will be overseeing coverage of business units - Consumables (think non-food CPG) and General Merchandise. We are looking for leaders who are category experts and can help drive the advertising strategy of our largest clients.

Director, Media Insights, Consumables: https://lnkd.in/dpbG2F96 Director, Media Insights, General Merchandise: https://lnkd.in/dmuzWy3P

We are also hiring for a new role, Director of Thought Leadership Research. This role will be leading a new team to help drive all of our amazing insights into market - educating clients, agencies and partners about trends the changing retail media landscape and the value Walmart Connect provides.

Director, Media Insights, Thought Leadership Research: https://lnkd.in/ddCWdD_4

#measurement #measurementjobs #mediajobs #marketinganalytics #analyticsjobs #insightsjobs

Apr 2 · linkedin

It has been an amazing experience for the past few months learning the ropes (I’m always so much slower than I’d like) in such an innovative, mission driven and caring organization. Big thanks Taly for being such a supportive leader as I’ve come on board.

Being able to work on full funnel measurment, one of the initiatives that Rich outlined in this piece, is truly a gift, and I am thankful for it. Now, back to that PowerPoint.

Related Questions

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Jon Gibs
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Location

New York City Metropolitan Area