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Jon Schwartz
Sports Business Strategic Communications Leader | Mentor | Advocate
Jon Schwartz is a seasoned professional with a diverse background in sports, media, and communications.
With a Bachelor's degree in Journalism from the University of Maryland, Jon has honed his skills in the industry through various high-profile roles.
Jon has worked at renowned organizations such as Prosek Partners, the Big Ten Conference, the National Football League (NFL), NASCAR, Bank of America, MasterCard Worldwide, and the U.S. Smokeless Tobacco Company, to name a few.
His experience spans across different sectors including marketing, digital, social media, corporate communications, and public affairs.
Jon has also made significant contributions to the sports industry through roles at the NYU Tisch Institute for Global Sport and as a Host/Producer of 'The Sports Mentoring Project.'
As a Professor at NYU Tisch Sports, Jon shares his wealth of knowledge and expertise with students, shaping the next generation of sports professionals.
Throughout his career, Jon has demonstrated a strong passion for mentoring and guiding others in the field of sports.
Highlights
Enjoyed a compelling discussion between Behshad Behzadi (R) & Jacob Feldman (L) about the future of #AI that kicked off Sportradar’s #SRConnect event today at MSG.
Working with athletes and the brands that sponsor them, we know the #Olympics2024 present a major stage for activations. As we approach the Games, here are four key marketing trends to watch during the Summer Olympic Games in Paris. 🏄♀️ Brands marketing around sports making their Olympic debuts, such as – skateboarding, sport climbing, surfing, and breaking. 🏃♀️ Advertisers doubling down in anticipation of increased TV viewership of track & field following the release of “SPRINT” on Netflix. 🚣♀️ Official Olympic sponsors being outdone by endorsers of pro athlete competitors and National Governing Body (NGB) partners. 🏊♂️ For the first time ever, collegiate athletes cashing in on their Name, Image, and Likeness (NIL) sponsor deals around the Games.* *21 U.S. teams are comprised of at least 80% of collegiate athletes, including 14 teams that are made up exclusively of NCAA athletes.
