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Jon Silverman
Proven track record of driving success for the world's best brands
Professional Background
Jon Silverman is an accomplished and dedicated SaaS, Data, and AdTech Sales Executive based in the United States. With over 13 years of extensive experience in the technology and platforms sector, Jon has been instrumental in driving significant revenue growth for organizations through innovative AdTech solutions. His impressive track record includes helping companies to collectively generate more than $500 million in new revenue over the past decade. Jon has developed a well-deserved reputation in the industry for his expertise in location data technology, leading him to create impactful programs that enhance professional learning and development.
Having held various influential positions throughout his career, Jon has demonstrated his capability to lead and inspire high-performing sales teams. This includes his notable role at GroundTruth, where he pioneered a mobile location seller certificate program that has successfully engaged over 10,000 participants. This initiative reflects his commitment to fostering talent and promoting educational excellence within the AdTech industry.
In addition to his impressive accomplishments in leading teams, Jon’s expertise encompasses a wide range of digital sales and marketing strategies. His proficiency spans several critical areas, including display advertising, search engine marketing (SEM), search engine optimization (SEO), video content, social media, user-generated content (UGC) / user-generated advertising (UGA), retail technology, and native advertising. As a seasoned executive, his specialties extend to channel sales and marketing, mobile advertising, mobile technology, and location-based mobile advertising.
Education and Achievements
Jon Silverman's educational journey began at Kimball Union Academy, where he completed his high school diploma before pursuing higher education. He earned a Bachelor of Arts degree in Political Science from McDaniel College, an accomplishment that provided him with a strong foundation in communication and analytical thinking. This formal education has contributed significantly to his ability to navigate the intricate landscape of sales and marketing in the technology sector.
Throughout his career, Jon has been recognized for his exceptional leadership, sales acumen, and innovative thinking. His diverse experience in digital sales includes hiring, training, and managing sales representatives, which underscores his belief in cultivating relationships and building trust with clients and team members alike. Jon is particularly adept at sales quota management and consistently over-performing against targets, highlighting his dedication to excellence.
Achievements
Jon’s professional background is adorned with numerous noteworthy achievements that underscore his leadership skills and industry knowledge. He has excelled in various prestigious roles, including:
- New Business Director at Flywheel Digital: In this role, Jon is focused on driving new business opportunities and forging relationships with clients to help them leverage digital strategies effectively.
- Head of Sales, Tech and Services at Skai (Formerly Kenshoo): During his tenure at Skai, Jon played a crucial role in redefining their sales strategy, focusing on technology and service offerings that meet market demands.
- Director of Sales at Skai: Building on his leadership, he further enhanced the sales capabilities of the organization, demonstrating an exceptional understanding of client needs.
- Vice President of Sales at JOOR: Jon’s skills came to the forefront as he led sales initiatives that bridged technology with marketplace solutions in the fashion industry.
- Head of Sales at utu.ai: In this innovative company, Jon applied his extensive knowledge of mobile advertising to drive growth in a competitive landscape.
- Senior Manager, Partner Enablement at GroundTruth: Here, he was pivotal in developing partnerships and enabling sellers, showcasing his strategic vision in the mobile advertising domain.
- Senior Partner Developer, Platform Sales at GroundTruth: His contributions focused on expanding the company’s platform sales reach and ensuring partner success.
- Integrated Sales Director at Digital First Media: Jon was a key player in integrating various sales channels for cohesive and productive outcomes.
- Managing Director New York at Mediaplanet: In this esteemed role, he managed operations and sought new business strategies to enhance the company’s visibility and reach.
In summary, Jon Silverman's illustrious career as a SaaS, Data, and AdTech Sales Executive positions him as a leader in the technology sector. With his remarkable achievements, strategic foresight, and commitment to excellence, he continues to make significant contributions to the industry.
tags':['SaaS Sales Executive','Data Technology Expert','AdTech Leadership','Digital Sales Strategies','Mobile Advertising','Location Da
Highlights
Fun activations coming to Groceryshop! Be sure to stop by!
"Retailers need an ERP for their RMNs" Great POV from my colleague Nich Weinheimer on how beyond industry giants like Amazon and Walmart, there’s an exponentially growing host of retailers that are still grappling with how to transform themselves into media entities.
