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Jonathan Lucenay
I empower leaders to reach their potential. | Founder and CEO at Client Command where we make it easy for automotive brands to create meaningful engagements with consumers.
Jonathan Lucenay is the Founder and CEO of Client Command, a company that provides marketing and F&I solutions to help automotive dealers grow their businesses.5 With a passion for the car business, Lucenay founded Client Command in 1999 to deliver innovative solutions to the automotive industry.7
Professional Background
Lucenay's career in the automotive sector spans over two decades. He was groomed in automotive retail before establishing Client Command.3 His experience includes:
- Founder and CEO of Client Command (2013 - present)8
- Founder and CEO of Summit Resources, LLC (Client Command) (1999 - 2013)8
Expertise and Vision
Jonathan Lucenay is known for his:
- Exceptional vision: His business model is believed to become a cornerstone in the industry's future.1
- Innovation: He focuses on delivering innovative solutions to the automotive sector.7
- Leadership: Lucenay empowers leaders to reach their potential.6
Company Focus
Under Lucenay's leadership, Client Command specializes in:
- Marketing solutions for automotive dealers
- F&I (Finance and Insurance) solutions
- Customer Data Platforms for the automotive industry4
Personal Attributes
Colleagues and industry professionals describe Jonathan Lucenay as:
Jonathan Lucenay continues to be an influential figure in the automotive industry, regularly participating in industry events and discussions about the future of automotive marketing and technology.24
Highlights
Great insights shared by Brian Pasch, MA on the ideal tech stack for various automotive dealers. The data and audiences powering marketing efforts significantly impact both ROAS and customer experience. The Active Shopper Network® offers real-time behavioral data, enabling prompt responses to customer shopping behavior and acquisition of new customers. Appreciate the mention, Brian! #AutomotiveIndustry #TechStack #DataDrivenMarketing #customerexperience #autodealers #automotive
A ‘one size fits all’ technology and marketing package is not what dealers need today. They need a technology platform that can grow with them. In my newest article, I discuss how dealers who don’t want to invest in a full CDP right now can still leverage audience data to increase leads and sales today!
#automotive #automotivemarketing #automotiveindustry #automotivetech #automotivetechnology #autodealer #autodealers #automotivedealer #automotivedealers
