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Jonathan Nielsen

CEO | Investor | Board Member

Jonathan Nielsen is a recently appointed Independent Director on the Board of Directors for Powered By MRP, a renowned aesthetics device company.1 Here's an overview of his background and experience:

Professional Experience

CEO of Backcountry: Nielsen most recently served as the CEO of Backcountry, a leading global online outdoor, cycling, and powersports company.1 During his tenure, he:

  • Doubled the size of the business
  • Drove organic and acquisition-based growth
  • Expanded into new categories and geographic markets
  • Increased profitability and free cash flow1

Previous Roles at Backcountry: Nielsen joined Backcountry in 2010 and held several leadership positions before becoming CEO:

  • Led corporate development and strategy teams
  • Managed the acquisition and integration of Competitive Cyclist
  • Served as EVP of Product Management and Design
  • Oversaw adjacent category businesses and European expansion2

Earlier Career: Before Backcountry, Nielsen worked at:

  • eBay: Member of the corporate development team
  • Piper Jaffray: Technology investment banking
  • Ancestry.com: Various operating, marketing, and business development roles2

Education

Nielsen graduated from Brigham Young University with a B.S. in Finance.2

Role at Powered By MRP

As an Independent Director, Nielsen will contribute to:

  • Guiding corporate strategy
  • Preserving MRP's unique culture during growth
  • Scaling operations
  • Overall governance1

His appointment highlights Powered By MRP's commitment to bringing in top-tier talent and expertise to drive their strategic objectives.1

Highlights

Oct 30 · prnewswire.com
powered by mrp News & Press Releases - PR Newswire
Mar 13 · prnewswire.com
Powered By MRP Welcomes Jonathan Nielsen to its Board of ...
Powered By MRP Welcomes Jonathan Nielsen to its Board of ...
Sep 26 · eosworldwide.com
Jonathan Nielson - EOS Worldwide
Apr 30 · prnewswire.com
Nielsen to Appoint Jonathan Miller to Board of Directors
Mar 16 · businesswire.com
Backcountry Names Jonathan Nielsen Chief Executive Officer

Related Questions

What are Jonathan Nielsen's main responsibilities at Powered By MRP?
How did Jonathan Nielsen's leadership at Backcountry impact its growth?
What specific strategies does Jonathan Nielsen plan to implement at Powered By MRP?
How does Jonathan Nielsen's background in technology-enabled businesses benefit Powered By MRP?
What are some of Jonathan Nielsen's notable achievements in his career?
Jonathan Nielsen
Jonathan Nielsen, photo 1
Jonathan Nielsen, photo 2
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Location

Park City, Utah, United States