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Jone Zubiaga
Responsable de Marketing y Comunicación en TECH friendly
Professional Background
Jone Zubiaga is a distinguished professional in the fields of marketing, communication, and event management, boasting a rich tapestry of experiences that span over a decade. Currently, she holds the position of Responsable de Marketing y Comunicación at TECH friendly, where she spearheads innovative marketing strategies and enhances communication efforts that propel the company's growth and community engagement. With a solid foundation in advertising and public relations, Jone has acquired deep insights into audience engagement and brand positioning, all aimed at achieving tangible results for the organizations she collaborates with.
Before her current role, Jone made significant contributions as the Directora de Proyectos at Polait Events, where her leadership in project management was pivotal in delivering high-quality events that resonated with diverse audiences. Her journey reflects a keen ability to adapt to dynamic environments and to continually refine her skills in event organization, project execution, and team leadership. With proven expertise in handling complex projects, Jone has effectively shaped the success of many initiatives, forging meaningful connections within the community and industry.
In addition to her pivotal roles, Jone has also led projects independently, further showcasing her entrepreneurial spirit and dedication. As the former owner of a consultancy firm, Gestión de eventos y proyectos, she has provided tailored solutions to clients seeking expert advice on event management and marketing strategies. Her commendable experience also includes her tenure at Bilbao As Fabrik, where her talents in communication and event coordination helped to elevate the presence of an innovative and creative hub.
Notably, Jone has been integral in shaping experiences at Jotamas Eventos & Congresos as an Ejecutiva de eventos. Her comprehensive knowledge in this field has empowered her to curate remarkable experiences that leave a lasting impact on attendees, ensuring that every event is a unique success. Beyond conventional event management, Jone embraced the multimedia realm at The Blackout Project, where she was a Co-fundadora y Responsable de Proyectos of the Alegrame el Día television program, demonstrating her versatility and the ability to engage audiences through various media formats. Her work contributes to the evolution of visual storytelling and interactive engagement strategies.
Furthermore, Jone held a key position as Responsable de Proyectos at Creativity Zentrum, a creative hub operating at the intersection of culture, creativity, and technology. Here, she played a significant role in fostering partnerships that enliven community art initiatives and cultural discourse. Jone's rich experiences in festivals, such as GETXOPHOTO, the International Photography Festival, as a member of the production team, showcase her aptitude for large-scale project execution and her ability to work under pressure while delivering exceptional results. Her background is complemented by her earlier role at CF Eventos as Responsable de Producción / Secretaria de Dirección, which solidified her foundation in event production and organizational leadership.
Education and Achievements
Jone Zubiaga's academic credentials are as impressive as her professional trajectory. She pursued her studies in Publicidad y Relaciones Públicas at Universidad del País Vasco/Euskal Herriko Unibertsitatea, where she cultivated her early passions for communication, promoting brands, and understanding audience dynamics. Her education provided her with a robust understanding of market strategies, audience analysis, and the intricacies of public relations, laying the groundwork for her successful career.
Building upon her undergraduate education, Jone further honed her leadership and managerial skills by attaining a Máster en Dirección Hotelera at Esden Business School. This advanced study not only expanded her knowledge in hotel management but also equipped her with strategic insights necessary for tackling challenges in the business sphere, especially in hospitality and event project management. Jone's blend of hospitality education with her expertise in marketing creates a unique synergy that enhances her effectiveness in various projects as she merges creativity with practical solutions to enhance client satisfaction and brand visibility.
Achievements
Throughout her career, Jone Zubiaga has made significant strides within the event management, marketing, and communication sectors. Her journey reflects a steadfast commitment to excellence, creativity, and professional growth. Jone’s versatility has enabled her to navigate different aspects of her field, making her a sought-after leader in project execution and management.
Among her noteworthy accomplishments is her successful track record in leading large-scale events that have garnered positive acclaim from attendees and stakeholders
