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Jose Perez

Director, Commercial Partnerships at Universal Music Group

Jose Perez is a music industry professional with extensive experience at Universal Music Group (UMG). He served as Director of Commercial Partnerships at UMG from January 2020 to October 2021.1 In this role, he informed digital service provider (DSP) account strategies through analysis of partner platforms, products, and marketing campaigns. He also streamlined data access for the department and labels, centralizing BI dashboards and increasing overall data literacy.1

Prior to this position, Perez held other roles at UMG, including:

  1. Director of Data, Music Strategy & Tactics (October 2021 - November 2023)
  2. Director, Global Streaming Marketing (July 2015 - January 2020)

During his tenure, Perez was involved in various high-impact projects, such as:

  • Managing financial projections and data infrastructure for UMG & TikTok's partnership, StemDrop1
  • Leading TikTok creator network campaign analysis1
  • Developing a model-driven pitching process for Apple Fitness+ and Peloton1
  • Spearheading initiatives to understand and leverage Spotify playlist SEO1

Currently, Jose Perez is a Co-Founder at Compound, a position he has held since November 2023.1

Related Questions

What are Jose Perez's main responsibilities at Universal Music Group?
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What projects has Jose Perez led in his role at Universal Music Group?
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What are some key achievements of Jose Perez in the music industry?
Jose Perez
Jose Perez, photo 1
Jose Perez, photo 2
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Location

Nashville, Tennessee