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Joseph Stanhope

Vice President, Principal Analyst at Forrester

Joseph Stanhope is the Vice President and Principal Analyst at Forrester, a leading research and advisory firm. Based in Chicago, Illinois, he specializes in serving B2C marketing professionals and is an expert on the intersection of marketing and technology. His research focuses on leveraging technologies such as enterprise marketing software suites, customer analytics, cross-channel campaign management, customer data platforms (CDPs), and identity management to deliver engaging customer experiences.235

Stanhope has been with Forrester since 2010 in various roles, including Senior Analyst and Principal Analyst. He rejoined Forrester in 2016 after holding leadership positions at companies like Hireology (as Chief Marketing Officer) and SDL plc (as Chief Strategy Officer). He has also worked extensively in product marketing, strategy, and analytics at organizations such as Signal and Alterian.4

He is a thought leader in areas like moments-based marketing, data-driven customer engagement, and the future of CDPs. His insights emphasize the importance of data mastery, personalization, and integrating marketing technology to adapt to evolving consumer expectations.123 Stanhope holds a Bachelor’s degree in Business and Marketing from the University of Illinois Urbana-Champaign.4

Highlights

Feb 4 · treasuredata.com
Forrester's Joe Stanhope (Featured Speaker) on The Role of CDPs ...
Forrester's Joe Stanhope (Featured Speaker) on The Role of CDPs ...
Jan 20 · treasuredata.com
How to Pick the Right CDP: Tips from Forrester's Joe Stanhope ...
Jan 16 · forrester.com
Joe Stanhope - Forrester
Nov 6 · forrester.com
Joe Stanhope - Forrester
Joe Stanhope - Forrester
Oct 24 · amperity.com
Joe Stanhope - Amperity
Joe Stanhope - Amperity
Sep 22 · businesswire.com
Hireology Announces New Chief Marketing Officer - Business Wire

Related Questions

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Joseph Stanhope
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Location

Arlington Heights, Illinois, United States