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Juan Madriaza

Subgerente de Experiencia Digital en Cencosud Scotiabank

Juan Madriaza is a senior User Experience designer based in Chile, leading the digital experience team at Cencosud Scotiabank. With a strong background in usability, he also dedicates part of his time to teaching at various universities.

Juan's educational journey includes a Graphic Design degree from Universidad de Chile, a Master's in Strategic Communication from Universidad del Desarrollo, and additional courses in leadership and transformation.

Throughout his career, Juan has held key roles such as Subgerente de Experiencia Digital at Cencosud Scotiabank, and previously served as a UX/UI Expert at Magical Startups and a UX Consultant at WOM Chile.

With a broad array of specialties including User Experience Design, Lean UX, Scrum, Interaction Design, Usability, User Research, Information Architecture, and more, Juan excels in leading teams and mobile design.

His experience extends to teaching engagements at various prestigious institutions like Universidad de Chile, Universidad del Desarrollo, and Pontificia Universidad Católica de Chile, where he has shared his expertise in UX, UI, Marketing, and Digital Communication.

Furthermore, Juan has a rich history of involvement in organizations and projects, ranging from leading UX initiatives at WOM Chile to contributing as a Director of Content at IxDA and fostering creativity as a Director at 4SALE Digital Studio.

Juan Madriaza's extensive background and expertise in User Experience, Design, and Digital Communication make him a valuable asset in the field of UX and digital innovation.

Juan Madriaza
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Location

Chile