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Julia Perissinoto

Senior Vice President/Global Category Strategy Director

Julia Perissinoto, originally from São Paulo, Brazil, boasts a remarkable 20-year career characterized by introducing groundbreaking innovations, revitalizing struggling businesses, and facilitating meaningful dialogues around cultural issues. She is renowned for her expertise as an award-winning strategist, an enthusiastic mentor, and a key figure in prestigious award juries such as the Effie US and Jay Chiat Awards.

Julia's educational background is extensive and diverse, including specialized training in Communication Planning, Creative Team Management, Leadership, Product Management, Fiction Writing, International Relations, Trends Investigation, Filmmaking, and English language proficiency. Her education features globally recognized institutions like HarvardX, General Assembly, and The Cooper Union for the Advancement of Science and Art.

Julia has held pivotal roles in several esteemed organizations, including Senior Vice President/Global Category Strategy Director at Saatchi & Saatchi, Executive Strategy Director at 21GRAMS, and Global Strategy Director at Grey Group overseeing major accounts like Pantene, P&G Haircare, GSK, and P&G. She has also contributed her expertise to agencies like MullenLowe Profero, mcgarrybowen, Box 1824, Agência Babel, Talent Marcel, and DM9DDB, showcasing her versatility and leadership skills across various domains.

Julia Perissinoto's multifaceted professional journey spans continents and industries, encompassing strategic planning, brand transformation, team management, and creative direction. Her career is marked by a dedication to excellence, continuous learning, and a passion for fostering talent and impactful communication strategies. Julia's influence extends to industry recognition, educational endeavors, and a commitment to staying at the forefront of innovative trends and practices.

Julia Perissinoto
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Location

New York, New York, United States