Sign In

Juliana Holterhaus

Senior XM Consultant - Digital Experience

Juliana Holterhaus is a highly accomplished professional with a strong background in psychology, decision sciences, and market research. She holds a Ph.D. in Decision Sciences and Psychology, along with an MA and a Bachelor of Arts in Psychology from prestigious institutions like Columbia University and Amherst College.

Professionally, Juliana has served in various key roles, including as a Senior XM Consultant focusing on Digital Customer Experience at Qualtrics. Her experience includes influential positions such as Board Member of the Marketing Research International Institute, Head of Strategic Alliances at YouEye, and General Manager of Market Research in the Americas at Lumi. Her expertise spans business operations, strategic partnerships, market research, and customer experience, making her a well-rounded professional in the field.

At Qualtrics, Juliana has extensive experience in digital strategy and digital experience research, working across solutions such as voice of the customer (VoC), brand health, and communications.2 She has been part of the XM Scientist Team since January 2016.12 Her work emphasizes the importance of humanizing customer experiences through personalized interactions and leveraging technology like AI-powered chatbots to enhance customer engagement.1

Juliana's LinkedIn profile is under the username julianasmithholterhaus, reflecting her professional identity and expertise in digital customer experience management.

Highlights

Dec 12 · qualtrics.com
Customer Experience Optimization and Journey-Centric CX
Oct 1 · builtin.com
Senior XM Success Consultant - Qualtrics - Built In
Jul 12 · qualtrics.com
How to Humanize Customer Experience - Qualtrics
How to Humanize Customer Experience - Qualtrics
Nov 8 · qualtrics.com
Digital Customer Experience Event // Qualtrics
Oct 20 · uktechnews.co.uk
Juliana Holterhaus: So, you're an online business now? How brands ...
Jan 27 · qualtrics.com
A Career in Bettering Careers: Meet Tim, Senior EX Technology ...

Related Questions

What are some key projects Juliana Holterhaus has led at Qualtrics?
How has Juliana's background in psychology influenced her work in customer experience?
What strategies does Juliana recommend for humanizing customer experience?
Can you provide examples of Juliana's contributions to the Marketing Research International Institute?
How does Juliana integrate X-data and O-data in her digital strategy work?
Juliana Holterhaus
Juliana Holterhaus, photo 1
Juliana Holterhaus, photo 2
Add to my network

Location

Greater New York City Area