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Julianne Trotman

Senior Marketing Professional - Loyalty Program Brand Strategist - Integrated Marketing Expert - Creative Problem Solver

Julianne Trotman is a senior management professional with a strong track record of delivering integrated consumer-focused marketing solutions across various industries. She excels in strategic planning, loyalty program management, growth marketing, direct marketing, and project management. With a background in retail, technology, hospitality, and financial services, Julianne has a proven ability to drive profitability and enhance customer engagement through innovative projects like brand re-positioning and revitalization. Her expertise also extends to areas such as customer relationship management, integrated marketing communications, branding campaign development, marketing collateral development, and marketing program analytics. Julianne holds an MBA in Marketing & Strategy from Schulich School of Business - York University and has furthered her knowledge in Growth Marketing at Growclass. She has held key roles at prominent organizations like Black Professionals In Tech Network (BPTN), Park'N Fly, Cossette, Canadian Tire Corporation, goeasy Ltd., The Body Shop, Aimia Inc, Pioneer Energy LP, Indigo Books & Music, Maritz Loyalty Marketing (now Bond Brand Loyalty), and Choice Hotels Canada Inc.

Julianne Trotman
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Location

Toronto, Canada Area