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Julie Gora
B2B SaaS Field, Event, Demand Generation Marketer
Julie Gora is a seasoned marketing professional currently serving as the Head of Field and Event Marketing - Global at AppZen.1 With over a decade of experience in the field, she has established herself as an experienced, strategic, creative, data-driven, and collaborative marketer.1
Professional Background
Julie's career spans more than 10 years in marketing, during which she has developed expertise in various areas:
- B2B SaaS Marketing: She has specific experience in field, event, and demand generation marketing for B2B SaaS companies.3
- Customer Marketing: Julie has shown a passion for customer marketing and community building.
- Data-Driven Approach: Her profile highlights her data-driven mindset in marketing strategies.1
Current Role at AppZen
As the Head of Field and Event Marketing - Global at AppZen, Julie likely oversees:
- Planning and executing global marketing events
- Developing field marketing strategies
- Aligning marketing initiatives with sales objectives
- Driving demand generation through various channels
Network and Influence
Julie has established a strong professional network, with over 500 connections on LinkedIn.1 This extensive network suggests she is well-connected in the marketing and tech industries, which can be valuable for her role in global marketing.
Personal Interests
While her professional life focuses on marketing, Julie seems to enjoy diverse experiences outside of work. She has mentioned participating in "crazy activities" in different cities, indicating a adventurous spirit and willingness to try new things.2
Julie Gora's LinkedIn profile (username: jgora) serves as a comprehensive resource for her professional background and current role at AppZen. Her experience and skills position her as a notable figure in the B2B SaaS marketing landscape, particularly in the areas of field and event marketing on a global scale.
Highlights
Another week, another city, another crazy successful AppZen on Tour— this week in Dallas 🤠! The energy was incredible, with over 100 customers, prospects, and partners choosing to spend the day with us to network, engage, and learn about all things Finance AI. This was a true team effort that included collaboration across every single department at AppZen, and I am so proud of our team for not only pulling this off, but continuing to raise the bar with each and every event. I’m looking forward to even bigger and better as we continue to grow our AppZen on Tour and CAB programs.
Huge shoutout to Alexis Buster for her first (!!) event on the marketing team, Francesca Cricchio the CAB and content queen 👑, and Leah Kahn for leading, supporting, and trusting us to do great work. Now please excuse me while I take a nice long nap 💤
Just returned home from the first leg of this year’s AppZen on Tour in Frankfurt! Our first time hosting an event in Germany 🇩🇪, and it was a great success. It was a fantastic event thanks to all of our generous customer speakers, CAB participants, customers and prospects who took the time to spend the day with us, and all of my wonderful AppZen colleagues who presented, hosted, and participated. Of course none of this would have possible without my partners in crime, Francesca Cricchio and Alexis Buster collaborating across a 9-hour time difference, and the constant support from Leah Kahn and the rest of the AppZen marketing team. Off to Dallas next week! 🤠
