Sign In

Julie Harrelson

Working to build a better future. Managing Director, Cascade Seed Fund. Engaged citizen.

Julie Harrelson is a renowned entrepreneur, investor, and community builder with a diverse background in design, technology, and venture funding. She is the founder of Cascade Angels Fund in 2013 and Cascade Seed Fund in 2019, which have collectively invested $7M in 39 projects across Oregon and the Pacific Northwest, creating employment for over 200 individuals and generating revenues exceeding $44 million. Julie is recognized for her wit, crowd management skills, and knowledge of global trends, making her a sought-after speaker, emcee, and moderator at international and regional events. Being a member of prestigious organizations like the International Women’s Forum (IWF) and recipient of numerous awards, including the 2019 League of Minority Voters Liberty Award, her influence extends across various sectors. Her board memberships include prominent institutions such as the Oregon State University Advantage Accelerator and the Center for Women’s Leadership at Portland State University. Julie's interests span leadership, entrepreneurial success, collaborative venture investing, public speaking, anti-racism advocacy, and fostering innovation, design, and arts, with a strong emphasis on aligning business success with social impact.

Highlights

Jun 3 · linkedin

Watching the Roland-Garros French Open over the weekend and saw this motto: Victory belongs to the most tenacious.

The failure rate of startups is notably high. According to recent statistics, approximately 90% of startups fail, with around 10% to 20% achieving long-term success.

Various sources attribute this high failure rate to multiple factors, including under capitalization, poor product-market fit, inadequate marketing strategies, and team issues.

Different industries exhibit varying failure rates. The failure rate for technology startups is around 63% within the first five years , while the failure rate for e-commerce startups is about 80%. HealthTech startups also face a high failure rate of around 80%, largely due to challenges in determining value propositions and strategy.

Despite the high risk, some startups do succeed, sometimes making up for the losses of the many failures, which is why investors continue to support them.

As the early stage investment market stands currently, a founder should not expect an investment based on the relative merits of a company.

In other words, you may be building a great company but there’s no guarantee of an investment.

This predicament requires both defensive and offensive strategies to navigate. One that we are seeing increasingly is the move toward cash flow neutral/ cash flow positive.

Watching the Roland-Garros French Open over the weekend and saw this motto: 
Victory belongs to the
Jun 2 · linkedin

I want AI to do my laundry and dishes

Julie Harrelson
Add to my network

Location

Bend, Oregon