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Elya Hasson
CEO - CDO - Digital, Data, Sustainability. Driven by Growth with a Purpose. Board Member. Writer “Le Grand Livre du Healing” éditions Marabout
Professional Background
Julie Hasson is a visionary leader and conscious executive with over 20 years of robust professional experience spanning across the United States, the vibrant tech landscape of Silicon Valley, the bustling city of Los Angeles, and France. Her career is characterized by a unique blend of entrepreneurship, digital innovation, and sustainability. With a decade dedicated to leading digital startups, coupled with more than ten years serving some of the world's most prestigious Fortune 500 companies, Julie has established herself as a dynamic force in the corporate world.
Her impressive career journey includes significant roles at powerhouse corporations such as Carrefour, L’Oréal, Société Générale, and Estée Lauder, where she has effectively leveraged her expertise to enhance brand value and drive strategic growth. For instance, as Chief Executive Officer, Chief Marketing Officer, and Chief Digital & Data Officer, she led transformative initiatives that not only boosted company performance but also aligned with sustainability practices that resonate strongly in today’s market.
Education and Achievements
Julie's impressive educational background has laid a solid foundation for her professional endeavors. She studied Agro-Marketing International at Cranfield University, gaining essential knowledge about the intersection of agriculture and marketing on a global scale. Additionally, at ISTOM, she delved into Agricultural Environmental Engineering and International Development, focusing on International Agronomy and Marketing, further broadening her understanding of sustainable practices in the agricultural sector.
To augment her entrepreneurial credentials, Julie completed the Innovation, Internet and Entrepreneurship Executive Program at Stanford University, where she honed her skills in digital strategies and innovation management. Her commitment to holistic well-being and mindfulness is reflected in her certification as a Kundalini Yoga Meditation teacher from the Kundalini Research Institute (KRI), allowing her to integrate mindfulness into her professional life.
Julie's career achievements are numerous and speak volumes about her capabilities as a leader in executive positions, especially in digital and innovative spaces.
Career Highlights
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Chief Data & Digital Officer at Groupe ETAM: In this role, Julie was instrumental in driving digital transformation and data analytics strategies, ensuring the company's competitive edge in the retail market.
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Chief Digital Officer, Chief Marketing Officer at Carrefour: At Carrefour, she successfully led the digital innovation campaigns and customer engagement initiatives that bridged traditional retail practices with modern technology, enhancing customer experience and operational efficiency.
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Founder and CEO of a Luxury Food Gift Basket E-commerce Startup: Julie's entrepreneurial spirit shines through her venture "A Present For You," where she crafted an impactful niche in the e-commerce space, combining luxury with gifting experiences.
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Board Member at Positive Planet: Julie's commitment to social responsibility and economic development is exemplified by her tenure at Positive Planet, where she contributed to initiatives aimed at creating a sustainable future for disadvantaged communities.
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Innovator in Ethical Jewelry: As the Co-CEO and Co-founder of JEM Jewellery Ethically Minded, she promoted ethical practices in the luxury jewelry sector, emphasizing sustainably sourced materials and responsible production methodologies.
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Comprehensive Leadership at Estée Lauder and L’Oréal: Julie's strategic mindset and prowess in marketing and brand management led her to oversee substantial projects that amplified brand recognition and consumer loyalty.
Julie's extensive experience also includes positions as a Purchaser - Chief National Negotiator and Director of International Food Quality Service at Carrefour Group, where she played a key role in establishing quality service standards and procurement strategies for the multinational retail corporation.
Personal Philosophy and Practice
Beyond her professional accomplishments, Julie is deeply passionate about cultivating a mindful and conscious approach to leadership. Her experience as a Kundalini Yoga Meditation teacher reflects her belief in the importance of mental and emotional wellness in fostering a productive work environment. Through her teachings, she advocates for balance, self-awareness, and personal development, encouraging others to pursue holistic growth in their personal and professional lives.
Contribution to Sustainability and Social Good
Julie's commitment extends to her involvement with various organizations, positively impacting society. As a former board member of Positive Planet, she worked tirelessly to support initiatives that foster entrepreneurship and economic development in underserved communities worldwide. Furthermore, her involvement with Science & Non-Duality showcases her dedication to merging scientific inquiry with holistic practices, amplifying her influence in the realms of social good and sustainability.
Conclusion
Julie Hasson's journey as a conscious executive is characterized by her unwavering commitment to innovation, sustainability, and mindful leadership. Her extensive education and diverse career path, marked by significant roles in major companies and entrepreneurial ventures, provide a strong foundation for her to lead in various capacities. As a digital transformation expert, a marketing strategist, and an advocate for integrity in business, she continues to inspire those around her and shapes a future of conscious business practices that prioritize both success and the greater good.
