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Julie Matkin
Head of Product, Ctrl.io.
Professional Background
Julie Matkin is a dynamic and innovative product manager with extensive experience in customer support, product development, and team leadership. Her journey began in technical support, where she fostered a strong foundation by providing essential help to users navigating common tech issues. From those early days advising users with the classic troubleshooting technique of 'have you turned it off and on again?', Julie quickly transitioned into more complex roles, demonstrating her adaptability and keen understanding of user needs.
Her career path led her to become a Customer Champion at Teamwork.com, where she excelled in championing customer feedback and ensuring that user input directly informed product enhancements. With a solid grounding in customer needs, Julie honed her skills in systems implementation and design while working at Get Organised, bringing a unique blend of technical and creative prowess to the table. Julie's entrepreneurial spirit shone through when she took the leap to start her venture, half a dream away photography, where she successfully blended her artistic talents with business acumen.
As the co-founder and Head of Product at Ctrl.io, Julie is currently at the forefront of reinventing ways sales teams interact with their tools. Her focus on understanding the core needs of sales managers underpins her approach to product management. One of her significant insights is that many successful sales managers possess traits such as empathy, accountability, and openness, but often struggle with inadequate tools. Julie's vision to bridge this gap has become a driving force behind Ctrl.io's mission, which aims to eliminate the inefficiencies found in the traditional email+spreadsheet+document workflow that many sales teams still rely on.
Education and Achievements
Julie Matkin's educational journey includes obtaining a BSc in Computer Studies from Glasgow Caledonian University. This academic foundation has equipped her with both the technical skills and analytical thinking needed to thrive in rapidly evolving tech environments. With a strong emphasis on understanding complex systems and user interactions, her education perfectly complements her hands-on experience in customer advocacy and product design.
In addition to her formal education, Julie's career progression is a testimony to her remarkable ability to not only identify but also fill systematic gaps in her field. Her recognition as a Customer Champion signifies her dedication to advocating for user needs and ensuring that the products developed are genuinely beneficial. Moreover, her successful entrepreneurial undertaking in photography showcases her versatile skill set, creativity, and commitment to excellence—qualities that are vital in today's competitive landscape.
Achievements
Throughout her career, Julie has made several significant contributions to the tech industry and the field of product management. By leading initiatives that prioritize customer feedback, she ensures that products are user-centric and genuinely address the needs of sales managers. Her work has greatly impacted how sales teams operate, allowing them to switch from outdated methodologies to more integrated and efficient systems. Julie’s leadership at Ctrl.io aims to provide tools that support 'in the moment' coaching and facilitate daily interactions in a way that's beneficial for team growth.
Her commitment to understanding the nuances of product usability, especially concerning empathic management practices, has garnered her recognition among peers and industry leaders alike. Julie's focus on creating a frictionless experience for sales teams sets Ctrl.io apart as a forward-thinking company aiming to revolutionize team productivity and performance.
Julie Matkin continues to inspire by leveraging her extensive background and insights to create impactful products that meet the evolving demands of the marketplace. Her narrative is one of passion for technology, dedication to customer satisfaction, and a relentless pursuit of innovative solutions that enhance team collaboration and success.
