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Julie Ruef

Global Business Development & Partnerships Lead at Apple

Julie Ruef is a seasoned business executive currently serving as the Global Business Development & Partnerships lead for Apple Services, which encompasses products such as Apple Music, TV+, Arcade, and Fitness+. She has been in this role since January 2019 and is based in the San Francisco Bay Area. In her position, she is responsible for driving growth through partnerships with global telecom providers, managing strategic projects, and overseeing marketing strategies and channel management for Apple Services.13

Julie has over 20 years of experience in the technology sector, focusing on product development, partnerships, and mergers and acquisitions. Before joining Apple, she held significant roles at Kargo, where she was involved in business development and corporate development, and at VeriSign, where she excelled in sales and account management.13 Her expertise includes strategy development, team management, and deal-making, making her a well-regarded figure in the digital media landscape.23

Highlights

Tiny Love Stories: I Wanted More From College. Then I Fell for Him ... - The New York Times
Tiny Love Stories: I Wanted More From College. Then I Fell for Him ... - The New York Times

Related Questions

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Julie Ruef
Julie Ruef, photo 1
Julie Ruef, photo 2
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Experience

Global Business Development & Partnerships for Apple Services at Apple (January 2019 - Present)
Vice President Business Development & Corporate Development at Kargo (April 2018 - Present); Founding Partner at September Capital, Inc. (October 2012 - Present)

Education

Bachelor's in Business Administration, Marketing & Spanish from Texas Christian University (2000 - 2004); Digital Marketing from General Assembly; Product Management Immersive, Lean Start-Up, Product Management from General Assembly (2015)

Location

San Francisco, California, United States