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Justin Banon
Web3: serial entrepreneur, speaker, investor, advisor and writer. Co-founder | Boson Protocol | Redeemeum Labs |
Justin Banon is a prominent figure in the Web3 space, serving as a Partner at Outlier Ventures and as the CEO and Founder of Boson Protocol. He is recognized for his contributions to the integration of real-world assets into the blockchain ecosystem.
Background and Education
Banon is a serial entrepreneur and academic researcher with a strong foundation in physics, holding a bachelor's degree in the field, along with two master's degrees in Digital Innovation and Crypto Technology. His expertise lies in cryptocurrency and economics, and he has been acknowledged as a World Economic Forum Technology Pioneer for his work with Boson Protocol, which raised $36 million in 2021 to advance its mission of tokenizing physical assets through blockchain technology.
Role at Outlier Ventures
As a Partner at Outlier Ventures, Banon is involved in mentoring startups within the accelerator, which is often referred to as the "Y Combinator for The Metaverse." His role includes guiding emerging companies in the Web3 sector, helping them navigate the complexities of building and scaling their businesses.123
Contributions and Recognition
Banon has contributed op-eds to various publications, including Coindesk and Cointelegraph, and has been featured in media outlets such as CNBC and Tatler. He actively participates in discussions about the future of decentralized economies and is involved in research focused on the Web3 computable economy, collaborating with blockchain economist Professor Jason Potts. His mission centers on creating a new economic order that promotes equitable value distribution and self-governed societies.12
Highlights
Web3 is under threat. Web3 is our best safeguard of public liberty. It’s time to defend it. Read my latest Op-Ed in Blockworks “Web3 is our best safeguard of public liberty. It’s time to defend it.”
Thomas Jefferson and the first pioneers of Web3 have a lot more in common than first meets the eye. Both devised governance systems that upheld “safeguards to public liberty.” More than two hundred years ago, Thomas Jefferson recognised the importance of a free press as our only “safeguard of public liberty.” Responding to this insight, the Framers of the American Constitution designed a system with checks and balances spread across three co-equal branches of government, designed to prevent the corruption of power. This was the original “liberty tech,” which not only aimed to restrain governmental overreach but also ensured that individual rights and freedoms were safeguarded. As we navigate the complex landscape of the modern information age, we face an array of challenges to our liberties, greater in both scope and sophistication than our predecessors could have imagined. Despite this, the primary issue that confronts us remains unchanged: the concentration of control in few hands and the systematic exploitation of us all. Web3 is a new liberty technology designed to shield us from the increasingly sophisticated and numerous threats to our liberty that have increased in the information age. It is my fervent opinion that Web3 is a liberty tech and our best, new “safeguard of public liberty.”
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Awareness of #Web3washing (inauthentic use of Web3 tech, on top of a Web2 biz model) is growing. As this new crypto bull run hots up we are seeing a new crypto-rich, Web3 savvy demographic emerge, who will want to spend their crypto using Real not Fake Web3 Commerce. At Boson Protocol we have built the tools to enable brands to sell physical things as NFTs in an authentically Web3 and highly usable way. Checkout Marc Baumann (Web3 for brands) latest post (link in comments below).
