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Justin Panarese

Assistant Athletic Director, Revenue Initiatives at UC Berkeley

Justin Panarese is a sports administration professional who has worked in collegiate athletics for over a decade. He served as Assistant Athletic Director for Revenue Initiatives at UC Berkeley (Cal Athletics) for seven seasons before moving to Boston University.1

At Cal, Panarese led the premium seating team, generating over $80 million in revenue over an eight-year period. He also served as sport administrator for the men's and women's track & field and cross country programs.1

In July 2021, Panarese was hired by Boston University as Senior Associate Athletic Director, overseeing all external operations.1 He is described as a team leader, strategic thinker, and revenue generator.2

Panarese has a strong background in finance and business operations in collegiate athletics. He was involved in Cal's return-to-play plans during the COVID-19 pandemic and served on the department's Equity, Inclusion and Diversity Committee.1

A Massachusetts native, Panarese earned his bachelor's degree in economics and political science from the University of Rochester in 2003, where he was a member of the cross country and track & field teams. He later obtained a master's degree in intercollegiate athletic leadership from the University of Washington in 2011.1

Highlights

Jul 27 · goterriers.com
Panarese Named Senior Associate Athletic Director; Cardella ...
Nov 9 · facebook.com
Sports Analytics Group at Berkeley - Cal Bears - Facebook
Mar 29 · vcaf.berkeley.edu
[PDF] Evaluation of Financing for U.C. Berkeley's California Memorial ...

Related Questions

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Justin Panarese
Justin Panarese, photo 1
Justin Panarese, photo 2
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Location

San Francisco Bay Area