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Kalina Lukanova

Channel Marketing Manager - Filmmaker - X-Googler

Professional Background

Kalina Lukanova is a distinguished professional in the fields of marketing, innovation management, and transmedia storytelling. With an extensive career that spans several high-profile roles, Kalina has made a significant impact in the tech, arts, and journalistic sectors. Currently serving as a Channel Marketing Manager at Chaos Group, she is responsible for developing targeted marketing strategies that enhance brand visibility and drive customer engagement. This role allows Kalina to leverage her robust educational background and professional experiences to craft compelling narratives within the tech landscape.

Before her current position, Kalina played a pivotal role as the Marketing Lead at Landing.jobs, where she honed her skills in digital marketing and community engagement. Her previous tenure as an Account Strategist at Google provided her with a solid foundation in data-driven marketing techniques and strategic thinking, enabling her to generate impactful marketing campaigns that resonate with diverse audiences. Moreover, her time as a Content Strategist at Beta-i underscored her commitment to promoting innovation and entrepreneurship through creative storytelling and strategic communications.

Kalina has also carved a niche for herself in the educational sector, having served as a Master of Arts in Transmedia at Paris College of Art. This role allowed her to merge her passion for education and storytelling, inspiring the next generation of creatives in the transmedia industry. Additionally, her earlier experience as a Freelance Journalist at Design42Day Magazine provided her with firsthand knowledge of digital storytelling and content creation that serves as a cornerstone in her current endeavors.

Education and Achievements

Kalina Lukanova's academic journey is a testament to her dedication to knowledge and innovation. She holds a Master’s Degree in Economics and Management of Innovation and Technology, earning a remarkable score of 101/110 from the prestigious Bocconi University in Milan, Italy. Her educational pursuits further include a Master’s degree in Innovation Management from Universidade Católica Portuguesa, which complements her focus on integrating innovation into strategic practices.

In addition to her advanced degrees, Kalina completed a Bachelor’s degree in International Economics, Management, and Finance, also at Bocconi University, achieving an impressive score of 100/110. This extensive educational background laid the groundwork for her multifaceted career, equipping her with the analytical skills necessary for successful project management and strategic development.

Kalina's educational achievements reflect her diverse interests and talents. She pursued a summer course in Journalism at the London School of Journalism, which deepened her appreciation for the craft of storytelling. Furthermore, she participated in a one-year course with a certification award in Fine/Studio Arts at the Istituto Europeo di Design, showcasing her artistic capabilities and broadening her creative perspective. Her artistic education continued with a one-year course in Design and Applied Arts at NABA - Nuova Accademia di Belle Arti Milano.

Her pursuit of knowledge also led her to study Film Directing (Fiction & Documentary) at the Academy of Performing Arts in Prague, where she developed her technical skills in visual storytelling. Kalina's academic achievements are supported by her United States High School Diploma and Bulgarian National High School Diploma from the American College of Sofia, graduating with an impressive score of 5.5/6 in Mathematics and Chemistry, indicating a strong foundation in the sciences.

Achievements

Throughout her career, Kalina Lukanova has garnered several noteworthy achievements that highlight her expertise, adaptability, and leadership qualities. Her work in channel marketing at Chaos Group has positioned her as a key player in driving innovative marketing campaigns in the tech sector. Her strategic mindset, combined with her ability to synthesize creative ideas and market trends, makes her a valuable asset to any organization.

Kalina's previous role at Google as an Account Strategist is another significant milestone, where she successfully managed high-stakes client relationships and campaigns, reinforcing her reputation for exceeding expectations and delivering measurable results. Her contributions to the tech startup community during her time at Beta-i - Association for promoting Innovation and Entrepreneurship solidified her role as an advocate for innovation and collaboration among emerging businesses.

As a founder and creative writer at Icolori, Kalina demonstrated her entrepreneurial spirit and passion for storytelling. This venture allowed her to explore her creative writing skills while empowering others through various artistic expressions.

Kalina has contributed to various projects at multiple organizations, each time

Highlights

Sep 5 · linkedin

Excited to share that the next edition of Chaos Unboxed and the Creative Lighting workshop is taking place a week from now in Milan. Our fabulous lineup of talented speakers includes Nikos Nikolopoulos, Nadia Monte, Dionysios T., Giuseppe Campolattano. Join us! You’ll find the registration links in the comments.

Powered by Chaos and 3DWS - High Performance Workstation.

Aug 26 · linkedin

Here we go again - Berlin is calling for a second time this year 🙂 💫

We will be hosting another edition of our Chaos Unboxed Berlin event on Sep 19th powered in collaboration with Xoio, rendart, ComLine GmbH, and B3AM (The Berlin 3D Art Meetup).

We've got an exciting line-up of speakers including Peter S. | Xoio, Johannes König | we are narrativ., Oliver Kentner, Cornelius Dämmrich, Johannes Lindqvist | Texture Supply.

Join us for an intense sip of inspiration.

Save your spot here ➡ https://lnkd.in/gbKVszej

Related Questions

How did Kalina Lukanova develop her expertise in marketing and innovation management?
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Can Kalina Lukanova share her experiences from her time as an Account Strategist at Google?
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Kalina Lukanova
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Location

Sofia, Sofia City Province, Bulgaria