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Karen Szarvas

Sr. Director, Customer Loyalty & Partnerships at The Vitamin Shoppe

Karen Szarvas is an accomplished global marketing professional with a rich background spanning over 20 years in industries such as travel, non-profit, media, and entertainment, focusing on driving brand equity, revenue growth, retention, and loyalty through innovative marketing strategies.

Her extensive expertise includes brand marketing, digital marketing, loyalty marketing, customer experience, insights, and communications. She is known for her analytical thinking, budget management, and leadership skills in managing high-performing teams that consistently achieve remarkable results.

Karen has specialized skills in brand positioning, strategy development, product launches, digital marketing, Hispanic marketing, project management, creative development, customer insights, and communications strategies tailored for diverse audiences. She excels in fostering client and vendor relationships to drive successful marketing initiatives.

Karen Szarvas
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Location

Dayton, New Jersey