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Karina Baylocq
Designer + Team Lead at Booking.com
Professional Background
Karina Baylocq is a highly experienced designer and creative professional known for her extensive expertise in web and interactive media. With a robust background in graphic design and user experience (UX), she has dedicated her career to crafting engaging digital experiences that resonate with users. Karina has held various key positions in prominent companies such as Booking.com, PayPal, and BitTorrent, where she leveraged her creative talents to enhance user engagement and interface design.
At Booking.com, she excelled as a Designer and Team Lead, where she was instrumental in guiding design teams towards creating intuitive and innovative solutions for users. Her experience at PayPal further solidified her expertise, as she contributed to one of the largest online payment platforms in the world, refining user experiences to facilitate seamless transactions.
Karina’s journey in the tech and design ecosystems allowed her to flourish as a UX Designer at BitTorrent, where she honed her skills in understanding user needs and building effective design strategies that improve product usability.
In addition to her design prowess, Karina has dedicated time to education and mentorship as a UX Teaching Assistant at The Art Institutes. In this role, she shared her knowledge and passion for UX design, guiding aspiring designers to develop their skills and gain confidence in their work.
Karina has also wrapped her artistic design skills around projects with companies like GemShare, Inc. and Identified, focusing on UX web design and enhancing overall user interface aesthetics. Her journey also includes critical foundational roles as a UX Intern at Altius Education, Inc., where she kicked off her professional career by gaining hands-on experience in various user experience methodologies.
With a well-rounded portfolio that covers graphic design and content creation, Karina has also worked as a Content Creator at Second Life, emphasizing her versatility in adapting to different creative roles. Her experiences at MotionLoft and Titan 360 lent further credence to her ability to merge user interfaces with graphic artistry, ensuring every project meets user expectations and enhances brand engagement.
Education and Achievements
Karina's educational background is rooted in her passion for design and media. She earned a Bachelor of Science in Web and Interactive Media from the prestigious Art Institute of San Francisco, an institution known for forging pathways in creative education. This degree equipped her with vital knowledge about web technologies, interactive media, and user experience best practices.
Prior to her Bachelor’s, Karina studied for an Associate of Arts in Graphic Design at the Fashion Institute of Design & Merchandising (FIDM), a premier design school that specializes in preparing students for careers in design, fashion, and entertainment. Her studies there provided her with a strong foundation in visual communication, design principles, and the importance of aesthetics in digital platforms.
Throughout her career, Karina has made a significant impact in all her roles, showcasing her ability to blend both technical and creative skills. Her remarkable achievements include leading design projects that improved user engagement rates and contributing to award-winning digital interfaces.
Notable Achievements
- Team Leadership at Booking.com: Successfully led the design department to foster collaboration among cross-functional teams, resulting in innovative product features that improved user navigation on the site.
- User Experience Innovation at PayPal: Developed key interface improvements that streamlined transaction processes, boosting user satisfaction rates significantly.
- Mentorship at The Art Institutes: Inspired the next generation of designers through her teaching role, sharing her professional journey and expertise in UX design.
- Contribution to Industry Growth: Karina has actively participated in design workshops and conferences, where she has shared insights and best practices within the UX community, further solidifying her reputation as a thought leader in the design space.
