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Kasia Luczak

Lead Experience at DAYONE

Professional Background

Kasia Luczak is a seasoned service and product designer with nearly a decade of extensive experience in the field of experience design, product strategy, and storytelling. Her impressive journey has a strong emphasis on fostering emotional connections and ensuring that design serves a larger purpose. Kasia's leadership is defined by her interdisciplinary approach, which focuses on creating human-centered solutions tailored for brands striving for impactful designs. Her work is characterized by a commitment to enhancing user experiences that are not only effective but are filled with joy and resonate deeply with users.

Throughout her career, Kasia has held significant positions in various well-known organizations. Currently, she is the Lead Experience Designer at DAYONE, a pioneering service design studio renowned for its innovative contributions in the design sector. Prior to that, she served as a Senior Experience Strategist at MetaDesign, where she played a critical role in shaping design strategies that aligned with client objectives and market trends. Kasia also made her mark at Zalando SE, where she held multiple roles including Design Strategy Lead and Senior Design Strategist at 'the Studio,' further solidifying her expertise in the e-commerce and fashion industry.

Kasia's diverse professional experiences also encompass roles such as Design Researcher at The Studio Berlin, where she utilized her keen research skills to inform design decisions, and Creative Project Manager at Art & Fashion Festival, enriching cultural dialogues through thoughtful design initiatives. Her career reflects her ability to navigate complex design challenges while keeping the user experience at the forefront.

Education and Achievements

Kasia's educational background is equally impressive, showcasing her commitment to continual learning and excellence. She holds a Master of Arts (MA) in Trend Forecasting from Polimoda, where she graduated with top grades (30/30), demonstrating her deep understanding of market trends and consumer behavior. Further amplifying her skill set, she studied for a Master of Science (MSc) in Business Innovation and Entrepreneurship at ESADE Business School, equipping her with essential business acumen and innovative thinking essential for leadership roles in design.

In addition to her master's degrees, Kasia has earned certificates in Luxury and Fashion Businesses from SDA Bocconi and in Leading Teams in the Digital Age from Hyper Island. These qualifications reflect her dedication to staying ahead of the curve in a rapidly evolving digital landscape while also emphasizing her capabilities in managing teams effectively—an invaluable asset in her roles.

Achievements

Kasia's notable achievements throughout her career highlight her ability to influence and innovate within the design community. As the Founder and Creative Strategist at TRENDtank, she successfully established a brand focused on trend forecasting and research, allowing her to collaborate with various clients to bring their visions to life through impactful design strategies. Her writing and editorial skills were demonstrated during her tenure as a Design Writer for various publications, including her impactful role as a Fashion Editor at FASHION Magazine. Her versatile background in communication also includes a strategic role as Communications Manager at Antonio Puig, where she contributed to fostering a strong brand narrative.

Kasia's multidisciplinary experiences and educational accomplishments position her as a thought leader in the intersection of design, business, and storytelling, making her a valuable asset in any forward-thinking organization enthusiastic about enhancing user experience through design. With an unwavering passion for creating user-centric solutions, Kasia continues to inspire teams and individuals alike in the pursuit of design excellence.

Related Questions

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Kasia Luczak
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Location

Berlin, Berlin, Germany