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Kate Barker

Marketing Director - Growth Marketing - Product - MarTech - Digital Transformation

Kate Barker is a highly accomplished professional with a strong educational background and extensive experience in marketing, digital performance, and strategic planning.

She holds an Honours B.COMM in Marketing from McMaster University and has pursued Graduate Studies in Online Business Fundamentals and Strategies at the University of Toronto.

Kate currently serves as the Director of Acquisition at PC Express within Loblaw Digital, where she is responsible for strategic initiatives to drive customer growth and engagement.

Previously, she held pivotal roles at major organizations like Rogers Communications, where she was the Director of Marketing Transformation and Next Best Action, overseeing digital performance and regional marketing.

Her tenure at Rogers Communications also included roles as a Senior Manager in various departments, showcasing her versatility and expertise in online sales, wireless, and channel marketing.

Kate's international experience includes stints at Vodafone Hutchison Australia (VHA), where she excelled as the Acting Head of Acquisition and Strategy Mobile Broadband and held key roles in acquisition marketing and strategic planning.

Prior to her roles at Vodafone, she contributed her skills in marketing and product management at Bell Canada, further enriching her professional portfolio.

Kate Barker's wealth of experience in marketing, digital performance, and strategic planning across diverse industries makes her a valuable asset with a proven track record of success.

Kate Barker
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Location

Mississauga, Ontario, Canada