Sign In

Katherine Karp

Global Council Lead at Meta

Katherine Karp, known as Katie, is a respected professional currently serving as the Global Council Lead at Meta, overseeing the Global and European Marketing Data & Analytics Councils.

At Meta, Katie collaborates with senior executives from prominent global businesses and agencies to shape the future of marketing, focusing on AI, data privacy, and measurement initiatives.

Her background includes leading ads measurement for digital and media agency holding companies, contributing to the launch of Meta's long-form video product, and conducting research for Twitter's top agency partners.

Katie's expertise lies in storytelling through data, simplifying complex technical information, and fostering connections between individuals and teams to drive growth.

She holds a Bachelor of Science in Business Administration with a concentration in Marketing, International Business, and Communication Design from Washington University in St. Louis - Olin Business School.

Throughout her career, Katie has held various roles at Meta, Twitter, MediaVest, The Science Project, BBDO, JWT, and other organizations, showcasing her diverse skill set in analytics, strategy, and digital marketing.

Katherine Karp
Add to my network

Location

New York, New York, United States