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Katie Lim
Senior Industrial Designer at frog
Katie Lim is a dedicated individual passionate about leveraging design to create meaningful user experiences. With a background in Industrial Design, she holds a BFA from the Savannah College of Art and Design. Katie has held various roles in different organizations, including Women in Design New York City, frog, BARK, Pollen Design Inc, and Kids2, where she honed her skills and expertise.
As the Chair & Founder of Women in Design New York City, Katie demonstrated leadership and a commitment to fostering a supportive community for women in the design industry. Her experience as a Senior Industrial Designer at frog allowed her to contribute to innovative design projects and collaborate with multidisciplinary teams.
During her tenure as the Director of Industrial Design at Super Chewer within BARK, Katie played a pivotal role in developing engaging products for pets, showcasing her ability to design for diverse audiences and purposes. Her time at Kids2 provided her with valuable experience in industrial design and helped her refine her craft.
Katie's philosophy revolves around creating designs that prioritize simplicity, timelessness, and user interaction. She believes in the power of design to cultivate relationships and drive growth. Katie Lim's career highlights her dedication to improving user experiences through thoughtful and empathetic design solutions.
Highlights
While the majority of my time at BARK was leading industrial design for Super Chewer and building out an incredible toy team, another focus was establishing safety standards and testing procedures that guided our designs to be safe for dogs. Unlike safety regulations for children’s products, standardized methods and equipment simulating dog play behaviors were non-existent. It was up to BARK to define our own testing standards from an extensive amount of insights from customers, safety consultants, vets, observing hundreds of dogs, and testing thousands of toy samples.
First, a huge thanks to Grant Thompson for kicking off this initiative and identifying the necessary roles/experts to work together. I have learned so much from Keith Rhoades, Aaron Cadotte, Courtney Kaiser, Taylor Carlson, and many other BARK members + dogs who supported this effort during my time there. Additional key contributors include Nick Cogan, Jake Brosius, and Grayson Hild.
Congratulations to Brian Grochal for stepping in with his experience in safety & compliance to guide the team to completing the first international safety standard for dog toys and dog toy testing lab (!!!!!). You have proven to the industry it is possible to make an impact on safety awareness for all dogs despite their vast range of play styles, breeds, and sizes. Congrats BARK team!
In case time has FLOWN by for you these last few weeks, I’m here to be your very last-minute reminder to submit your work for the IDEA awards! Check out IDSA.org/IDEA to see all the categories you could be considered for ✨
Thank you Industrial Designers Society of America (IDSA) for inviting me to be a part of this awards competition. I am honored and excited to be a juror alongside people who are not only insanely talented and insightful contributors to design, but stand for all the right things we hope for our industry to continue growth with.
#idsa #industrialdesign #idsaidea frog
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Mesh works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Mesh offers several powerful features including:
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Mesh is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
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Mesh is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Mesh is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
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Mesh is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Mesh stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Mesh excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Mesh is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Mesh offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Mesh's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Mesh has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Mesh is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Mesh beneficial.
Mesh offers competitive pricing in the personal CRM market. Mesh offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Mesh's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Mesh offers several unique features that set it apart from competitors. Mesh focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Mesh also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Mesh offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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Mesh is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
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