Sign In

Katie Soo

COO & CMO | Board Chair & Board Member | Advisor to CEOs & Founders | Ad Age 40 Under 40

Katie Soo is an accomplished and award-winning CMO with a strong reputation for driving category disruption and growth transformations across various public and private companies.

Over the span of her notable career, she has successfully led global teams, launching renowned brands such as Dollar Shave Club, Warner Bros, DC Universe, and HBO Max, positioning herself as a key player in reshaping the operations of tech and media companies.

Katie excels in building and launching disruptive business models and brands, leveraging data science to fuel brand strategies and growth initiatives, predicting consumer behavior for successful expansion.

Her expertise includes category design, creating innovative partnerships, and launching immersive global campaigns, enhancing brand perception and driving revenue across competitive sectors.

Recognized by prestigious publications including Rolling Stone, TIME, and Forbes, Katie's work has garnered numerous accolades such as Ad Age 40 Under 40, Digiday, and Business Insider's CMOs to Watch.

She actively contributes to reputable organizations such as serving as a Trustee on the Asia Society Global Board, Chairman of the Board at Asia Society SoCal, and advising brands like Vox Media on their council.

Katie's areas of proficiency span CEO & Founder Advisory, Brand & Creative Storytelling, Product Management, AI Content Development, Growth & Revenue strategies, Business Transformation, Originals & Content Marketing, Media Strategy, and more.

She holds educational credentials from San Francisco State University, London Business School, and the Milton Shoong Chinese Academy, reflecting her diverse academic background.

Previous roles include Chief Operating Officer at DICE, senior positions at HBO and Warner Bros., advisory roles at various tech startups, and board positions at prestigious organizations.

Katie Soo is a dynamic and visionary leader in the marketing and branding industry, with a track record of driving innovation and success in today's rapidly evolving digital landscape.

Highlights

Apr 24 · AdAge.com
Creativity Awards 2023, DTC Brand of the Year: Lovevery - AdAge.com
Creativity Awards 2023, DTC Brand of the Year: Lovevery - AdAge.com
Mar 31 · AdAge.com
Marketing trends for March 31, 2023 - AdAge.com
Marketing trends for March 31, 2023 - AdAge.com
Katie Soo
Add to my network

Location

Los Angeles, California, United States