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Keerthana Kumar
Account Manager at SurveySparrow
Professional Background
Keerthana Kumar is an enthusiastic marketing professional with a deep-rooted passion for Content Marketing and Sales. She began her career as a novice content writer at BCC Marcom during her academic journey, where she honed her skills through various live projects and internships. This foundational experience allowed her to dive into the real-world dynamics of marketing, enriching her understanding and expertise in the field.
Throughout her career, Keerthana has taken on several roles that showcase her commitment and zeal to excel in the marketing and sales sectors. Currently, she is thriving as an Account Manager at SurveySparrow, where she employs her skills to foster relationships and drive results for clients. Her previous positions include valuable internships and roles focused on marketing and sales development, providing her with diverse insights into different organizational functions.
Having worked as a Marketing Intern at Equitas Small Finance Bank, a Sales Business Development associate at DIYguru, and a Sales Intern at Shriram Life Insurance, Keerthana has developed an impressive portfolio of skills that include marketing strategy development, sales operations, and client management. Her stint as a Winter Intern at Project PUTHRI further enriched her learning experience, and her role in marketing communications at OBO Bettermann India allowed her to contribute meaningfully to impactful projects. Through this variety of roles, she has learned what it takes to be a star performer in marketing and sales environments, thanks to her love for working in motivated teams.
Keerthana's innate qualities reflect her belief in the saying, "Pen is mightier than Sword"; she harnesses the power of words and strategic communication to achieve remarkable results. Her relentless optimism and resilience allow her to approach challenges as opportunities for growth, ensuring that she never shies away from learning from mistakes. She exemplifies what it means to be a go-getter, driven by a desire to succeed and continuously improve.
Education and Achievements
Keerthana Kumar's educational background is as diverse as her professional journey. She completed her Bachelor's degree in Sociology from M.O.P. Vaishnav College For Women in India, where she developed a strong understanding of societal dynamics and communications. Her studies provided a solid foundation in analyzing and interpreting social structures, which are essential for crafting targeted marketing strategies.
To deepen her knowledge and prowess in the business sector, Keerthana pursued a Post Graduate Diploma in Management (PGDM) with a specialization in Business Administration and Management, focusing on Marketing from the Xavier Institute Of Management and Entrepreneurship. This program equipped her with essential skills in management, strategic marketing, and business acumen that she has applied throughout her career.
Additionally, her early education in Mathematics and Computer Science at Kendriya Vidyalaya has equipped her with strong analytical and technical skills, further enhancing her capabilities in data-driven marketing and sales functions. Keerthana's academic achievements have laid a robust groundwork for her thriving career in the competitive marketing industry.
Achievements
Keerthana's career is marked by numerous achievements that showcase her dedication and effectiveness in her roles. Her ability to integrate creative solutions with analytical thinking has led to successful marketing campaigns and improved sales figures for the organizations she has worked with. Notably, as an Account Manager at SurveySparrow, she has been instrumental in optimizing client accounts, ensuring satisfaction and retention while driving overall business growth.
During her tenure at Equitas Small Finance Bank, Keerthana's contributions as a Marketing Intern allowed her to play a pivotal role in developing client engagement strategies that resonated with the target audience, demonstrating her knack for understanding market needs and leveraging them to foster strong brand relationships.
As she continues to embrace new challenges, Keerthana remains committed to her vision of personal and professional growth, consistently striving to improve upon her skills and bring value to her teams. Her relentless pursuit of excellence and her capacity to inspire those around her solidify her position as a noteworthy contributor within the marketing and sales landscape.
