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Keith Lee
Executive Director of Revenue Strategy with extensive experience across digital advertising, media, and revenue operations
Keith Lee is currently the Head of Revenue Operations at Ensemble, a company co-founded by Issa Rae that focuses on connecting brands with diverse creators. Ensemble aims to foster deeper relationships between creators and brands, moving beyond traditional influencer-sponsor dynamics. The company has already partnered with notable brands such as Pepsi, Chili’s, and Popeyes while working with a network of around 50 creators, including Drew Afualo and Leo González.123
Before joining Ensemble, Keith Lee held significant roles in the advertising and media sectors, including positions at Bleacher Report and Integrated Sales Marketing.5 He is part of a leadership team that includes Ian Schafer as cofounder and president, and Matt Berger as head of revenue.45 Lee's expertise is instrumental in developing strategies that enhance revenue generation while supporting the company's mission to close the pay gap between creators of color and their white counterparts.34
Lee graduated from Ithaca College with a Bachelor of Science in Film and Photography, which complements his background in media and advertising.6 His LinkedIn profile indicates he has over 500 connections, reflecting a robust professional network in the industry.6
Highlights
After 7 months of operating in stealth mode, I'm proud to announce the launch of Ensemble, a branded entertainment studio I've helped build with acclaimed producer, writer, actress and entrepreneur Issa Rae.
As the creator economy continues to grow, so does the inequity built into it. Creators from underrepresented communities tend to get fewer, smaller, shorter-term opportunities, are more likely to be pushed towards the margins, and have less access to infrastructure. We're taking a bold swing at fixing that.
Ensemble is a next-generation branded entertainment company that brings world-class production infrastructure to a diverse collective of talented and influential creators, thoughtfully curated by our founder, Issa Rae.
We have federated some of the most talented, popular, and diverse creators, with over 100 million followers between them, to collaborate with brands, platforms, and publishers to produce and distribute epic content and activations that shape culture, engage audiences, and move product.
Our mission is to bring more equity to the creator economy through mentorship, infrastructure, distribution, and access.
Ensemble is proudly an NMSDC-certified minority-owned business enterprise.
We're thrilled to already be working with our friends at Twitch, Snap Inc., PepsiCo, Chili's, Popeyes Louisiana Kitchen, and more.
I want to share a ton of gratitude to Issa Rae, Montrel McKay, Monique Francis, Malick Diop, for giving me, Ian Schafer, and Matt Berger the opportunity to build with you all.
I’m happy to share that I’m starting a new position as Head of Revenue Operations at Ensemble!
