Sign In

Kelly Sparks

Marketing at Genentech

Kelly Sparks is a versatile professional with cross-functional skills in strategy, marketing, and analytics. Transitioned into marketing to expand skill set aiming for an executive role, with prior focus on strategy and analytics in individual contributor and people management roles. Holds commercial experience in late-stage pipeline, launches, and in-line brands across various disease areas.

Kelly Sparks excels in areas such as strategic problem-solving, insights-driven strategy, integrated customer experience, pipeline and portfolio strategy, product positioning, integrated marketing campaigns, omnichannel engagement, forecasting and analytics, success metric tracking, market research, primary and secondary insights.

Education includes an MBA in Health Enterprise Management and Marketing from Northwestern University's Kellogg School of Management and a Bachelor of Science with Distinction in Commerce specializing in marketing and information technology, as well as international business and economics from the University of Virginia.

Kelly Sparks has held multiple roles in renowned organizations including Genentech, where positions ranged from Senior Manager in Marketing for products like XOLAIR and Alzheimer's Disease Pipeline, to Principal Director/AD in Strategic Analytics & Intelligence for EVRYSDI and XOLAIR. Additional roles include Group Manager/Senior Manager in Market Planning for products like OCREVUS and ALECENSA, and positions at companies like Frankel Group and Huron Consulting Group.

Previous experiences include roles as a Consultant at The Frankel Group, Summer Fellow at Northwest Community Hospital, and Analyst at Dean & Company.

Overall, Kelly Sparks brings a wealth of experience in strategy, marketing, and analytics, marked by a strong educational background and a history of impactful roles in leading organizations across various disease areas.

Kelly Sparks
Add to my network

Location

San Francisco, California, United States

Related People

Related people

Related People

Related people