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Ken Olofsen

GTM Leader & Advisor

Ken Olofsen is an accomplished GTM (Go-To-Market) leader dedicated to assisting teams in creating exceptional software solutions. With a specialization in product-led growth (PLG) strategies, Ken collaborates with early and mid-stage companies to enhance product engagement and drive revenue growth.

With a profound belief in the synergy of product, sales, and marketing, Ken Olofsen aims to unravel the intricacies of user-product relationships to optimize the buyer's product journey and elevate customer experiences. Transitioning from a developer to a marketer, Ken leverages over 25 years of diverse experience in marketing, sales, and customer success within the tech industry.

Ken's problem-solving nature is evident in his approach to leadership, team-building, and mentorship. He thrives on empowering teams to reach their full potential and fosters environments that are conducive to growth.

Ken Olofsen pursued his Bachelor's Degree in Computer Science at the University of the Pacific and has held various leadership roles in renowned organizations such as Labelbox, Freelance, Mattermost, Semmle, DuroLabs.co, Runnable, Atlassian, BEA Systems, Inc., Plumtree Software, Inc., and Andersen Consulting.

Highlights

Feb 7 · linkedin

One month in at Labelbox and I'm excited to share that the marketing team is already growing.. we are looking for a passionate Product Marketer to lead our GTM efforts and show the world how our customers harness the power of AI to gain data insights.

Please share with any great marketers in your network with experience and/or curiosity in #ai, #ml, or #data

https://lnkd.in/gfqFKQxX #marketing #pmm #plg

Ken Olofsen
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Location

Oakland, California, United States