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Kenda Macdonald

Behavioural Marketing Automation - Best Selling Author, Speaker and Agency Founder

Kenda Macdonald is a multi-faceted professional in the field of marketing automation and consumer behavior. She is the founder and CEO of Automation Ninjas, an award-winning agency specializing in behavioral marketing automation.12 Macdonald is also a bestselling author, having written "Hack the Buyer Brain," which focuses on understanding consumer behavior for more effective marketing.13

With a background in forensic psychology, Macdonald has combined her expertise in psychology with marketing knowledge to become the UK's leading behavioral automation expert.1 She is recognized as an international keynote speaker and has spent over 14,500 hours mastering Infusionsoft (now Keap) since 2011.34

Macdonald's professional roles include:

  1. Founder and CEO of Automation Ninjas
  2. VP of Enablement at Made With Intent
  3. Author of "Hack the Buyer Brain"
  4. International keynote speaker

Her mission is to make consumer behavior insights accessible, aiming to make marketing more effective, selling more human, and businesses more profitable.1 Macdonald is known for her enthusiasm, wealth of knowledge, and ability to simplify complex processes for intelligent automated marketing.3

On LinkedIn, Macdonald uses the username "the-marketing-automation-expert," reflecting her expertise in the field.5

Highlights

Kenda Macdonald - MarketingProfs B2B Forum
Kenda Macdonald - MarketingProfs B2B Forum
Sep 22 · spotler.com
Marketing Heroes: a q&a with Kenda Macdonald - Spotler

Related Questions

What inspired Kenda Macdonald to combine marketing and psychology?
How does Kenda's background in forensic psychology influence her marketing strategies?
What are some key takeaways from Kenda's book "Hack the Buyer Brain"?
How does Kenda's approach to behavioral marketing automation differ from traditional methods?
What challenges has Kenda faced in her career as a marketing automation expert?
Kenda Macdonald
Kenda Macdonald, photo 1
Kenda Macdonald, photo 2
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Location

Locking, England, United Kingdom