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Kevin McLaughlin

PR & Marketing Strategist

Kevin McLaughlin is a seasoned marketing and PR strategist with over 25 years of experience specializing in building brand awareness and corporate communications in alignment with Go-To-Market strategies, growth marketing, and sales.

He has a strong track record of driving successful US and global programs for high-growth tech disruptors, pre-IPO, and public companies, serving as a trusted advisor to top executives in areas like corporate development planning, crisis management, media training, IPO planning, and more.

Kevin's expertise spans a wide range of industries including fintech, AI, enterprise SaaS, Electric Vehicles, adtech, HRtech, e-commerce, consumer electronics, and more, having led strategic communications efforts, campaign development, media plans, and performance evaluation for various companies.

He has been quoted by reputable media outlets such as The New York Times, Forbes, and Entrepreneur on marketing and communications best practices, showcasing his thought leadership in the industry.

Throughout his career, Kevin has been associated with renowned organizations and clients, including tech companies like 2U, Dynatrace, Zeta Global, and ironSource, as well as fintech firms like Bluevine and Marqeta, electric vehicle brands such as Wallbox and EO Charging, and lifestyle brands like Polaroid and TerraCycle.

His portfolio also includes HR tech companies like Workhuman and TopTal, higher education institutions like UNC Chapel Hill and Yale, and financial services providers such as MetLife and MassMutual.

Kevin McLaughlin holds a BA in Economics from Princeton University and has held key positions in top companies, having served as the Senior Director of PR & Communications at Bluevine, Managing Director at ICR, VP Communications & Board Member at American Marketing Association San Francisco Chapter, and more.

Kevin McLaughlin
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Location

New York, New York, United States