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Kim Peters

Director, Global Brand & Marcom at Trend Micro

Kim Peters is the Director of Global Brand & Marcom at Trend Micro, a cybersecurity company.12 She is a senior marketing communications professional with over 20 years of experience in developing and executing strategic marketing initiatives.2

In her role at Trend Micro, Kim Peters has been involved in several significant projects:

  1. Project 2030: She oversaw the development of a thought-provoking, research-based video series called "Project 2030." This series served as a top-of-funnel awareness asset to demonstrate Trend Micro's authority in research and reinforce their history of proven foresight.1

  2. Brand Management: Kim has been involved in simplifying Trend Micro's brand management approach, including capturing and articulating brand guidelines.3

  3. Strategic Marketing: Her expertise lies in developing and executing strategic marketing initiatives, likely encompassing various aspects of Trend Micro's global marketing efforts.2

Kim Peters' LinkedIn profile can be found under the username kim-peters-a1021132.2 Her professional background showcases her extensive experience in marketing communications, with a focus on global brand strategy and management in the technology sector.

Highlights

Aug 18 · blackrabbit.pl
Web Series for Trend Micro: 2030 Case Study - Black Rabbit
Jan 10 · researchgate.net
The role of social media marketing and marketing management ...

Related Questions

What are some of the key projects Kim Peters has led at Trend Micro?
How did Kim Peters contribute to the success of the 2030 Case Study web series?
What is Kim Peters' background before joining Trend Micro?
How does Kim Peters approach global brand strategy and marketing?
What awards has Kim Peters' work at Trend Micro received?
Kim Peters
Kim Peters, photo 1
Kim Peters, photo 2
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Location

Canada