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Kimberly Doebereiner

Group Vice President, Future of Advertising and Head of P&G Studios at Procter & Gamble

Kimberly Doebereiner is a seasoned executive at Procter & Gamble (P&G) with over 30 years of experience.12 She currently serves as the Group Vice President of Future of Advertising and Head of P&G Studios, a position she has held since July 2021.1 In this role, Doebereiner is responsible for leading P&G's efforts to reinvent advertising, making it more useful, interesting, and superior for consumers while creating value for brands.1

As Head of P&G Studios, Doebereiner has developed a robust slate of projects, focusing on telling powerful stories and creating culturally relevant connections for P&G brands.2 She has worked with prestigious partners such as Imagine Entertainment, Hello Sunshine, TIME, and Dentsu Creative.2 Some notable projects she has executive produced include:

  • "CODED: The Hidden Love of J.C. Leyendecker" (Oscar short-listed, best short doc at Tribeca Film Festival)
  • "The Tent Mender," a docu-fiction series on FreeVee
  • "Cost of Winning," an Emmy-nominated sports doc-series on HBO2

Doebereiner's career at P&G spans various roles, including:

  • Director of Global Advertising Development (May 1998 - Present)
  • Brand Management across CPG brands like Crest, Vicks, Metamucil, and Thermacare (Apr 1990 - Jun 1997)1

She is known for her expertise in brand communications, creative quality, and digital marketing. Doebereiner has been instrumental in winning over 25 industry awards, including a Grand Prix Cannes Lion, Titanium Cannes Lion, and a Black Pencil.2 She is also a member of the Brand Mastery Society and serves on the boards of the American Advertising Federation and Miami University's Farmer School of Business Marketing.2

Doebereiner holds a degree from Miami University (1987-1990) and has a Digital Marketing Level 1 Credential from General Assembly.1

Highlights

Nov 20 · clios.com
The Clio Awards 2024 Jury Member Kimberly Doebereiner
This top Procter & Gamble exec is showing Hollywood how brands ...
This top Procter & Gamble exec is showing Hollywood how brands ...

Related Questions

What are some of the most innovative projects Kimberly Doebereiner has led at P&G Studios?
How has Kimberly Doebereiner's role evolved over her 30+ years at Procter & Gamble?
What partnerships has Kimberly Doebereiner formed for P&G Studios?
Can you share examples of awards won under Kimberly Doebereiner's leadership?
What are Kimberly Doebereiner's key strategies for reinventing advertising at P&G?
Kimberly Doebereiner
Kimberly Doebereiner, photo 1
Kimberly Doebereiner, photo 2
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Location

Maineville, Ohio, United States