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Kimberly Lancaster

Running a global tech #PR and #marcomm firm because I love what I do and I am really, really good at it.

Kimberly Lancaster is the founder and president of Caster Communications, a multi-million dollar PR firm specializing in communications strategy for various markets including consumer electronics, smart home, IoT, enterprise, and embedded technology.

With 25 years of experience in multi-channel PR and marketing, Kimberly has worked with both domestic and global companies, targeting B2B and B2C customers in residential and commercial markets. Her expertise includes end-to-end PR, crisis communications, investor relations, and M&A brand consulting.

Kimberly has been recognized with prestigious awards such as the PR News Top 100 Elite PR Agencies, 2019 Stevie, and 2018 Powerful Women in Consumer Technology. She is also a Top 50 Twitter Smart Home Influencer, Silver Anvil Award Winner, and has won multiple PRSA Excellence Awards.

In addition to her professional achievements, Kimberly is active in various associations including PRSA, CTA, CEDIA, and Women in CT. She has also been involved in educational initiatives, teaching webinars and seminars on PR, social media, and digital marketing.

Having obtained a BA from the University of Rhode Island and a Masters in Global Marketing Communication from Emerson College, Kimberly's specialties include C-suite communications, public relations, media relations, investor relations, digital media, product marketing, communication strategy, social media, and more.

Kimberly Lancaster
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Location

Wakefield, Rhode Island, United States