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Kris Tait

Managing Director, US at Croud

Kris Tait is the Managing Director for the US operations of Croud, a full-service digital marketing agency.1 He has been with Croud since April 2012, starting as a Senior Business Development Manager in London and progressing through various roles before assuming his current position in January 2019.1

Career Progression

  • Managing Director, US (January 2019 - Present)
  • SVP, Client Strategy (September 2017 - January 2019)
  • VP, Business Development (September 2015 - August 2017)
  • Senior Business Development Manager (April 2012 - September 2015)

Prior to Croud, Tait worked at Axonn Media and Internet Search Marketing Ltd in various roles.1

Achievements

Under Tait's leadership, Croud has received notable accolades:

  • "Global Performance Agency of The Year" by Campaign Magazine in 2021
  • "US Performance Agency of the Year" by PMW in 20221

Expertise

Tait is recognized for his insights on digital marketing, particularly in areas such as:

  • Performance marketing and its future3
  • Marketing attribution and customer experience2
  • The role of AI in marketing3

Education

Tait holds a BA Honours in Marketing (2:1) from Leeds Beckett University, which he attended from 2004 to 2007.1

Highlights

Jan 1 · croud.com
Our team | Croud
Nov 12 · youtube.com
The future of performance marketing with Kris Tait from Croud
The future of performance marketing with Kris Tait from Croud
Kris Tait - MD, US - Careers at Croud
Jan 1 · piscari.com
How An Open Mindset Ensures Successful Negotiations with Kris Tait
How An Open Mindset Ensures Successful Negotiations with Kris Tait
Jun 1 · entrepreneur.com
Kristopher Tait - Author Biography - Entrepreneur
Kristopher Tait - Author Biography - Entrepreneur

Related Questions

What are Kris Tait's key achievements at Croud?
How did Kris Tait transition from the UK to the US at Croud?
What strategies has Kris Tait implemented for Croud's growth in the US?
Can you share some insights from Kris Tait's podcast on marketing attribution?
What are the main challenges Kris Tait has faced as Managing Director, US at Croud?
Kris Tait
Kris Tait, photo 1
Kris Tait, photo 2
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Location

New York, New York, United States