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Kristel Smith
Manager Creative Solutions - US Key & Core at Criteo
Professional Background
Kristel Smith is a highly skilled Designer and Art Director with a fervent passion for graphic design, strategic thinking, and creative innovation. With a rich background that spans over several years in the advertising and digital design industries, Kristel is known for her commitment to delivering exceptional work that resonates with audiences and meets the unique needs of her clients. Her impressive career trajectory at Criteo showcases her leadership and expertise in managing creative solutions for key accounts across the United States. Having held multiple roles, including Manager of Creative Solutions and Team Lead for various regions, Kristel has consistently demonstrated her ability to lead teams effectively and drive creative projects to success.
Kristel's career began in earnest when she joined Criteo as a Digital Designer. Her passion for design quickly propelled her through the ranks, allowing her to take on more significant roles such as Advanced Digital Designer and Team Lead for Creative Solutions. Her comprehensive understanding of digital advertising and exceptional design skills have made her a valuable asset to the company.
Education and Achievements
Kristel Smith's education reflects her commitment to mastering the craft of design. She holds a Bachelor of Fine Arts (BFA) in Graphic Design from Mercy College, where she honed her foundational skills. Furthering her knowledge and expertise, Kristel pursued graduate studies in Graphic Design at Miami Ad School Atlanta @ Portfolio Center, a renowned institution respected for its focus on practical, hands-on learning.
In addition to her formal education, Kristel has amassed a wealth of experience working for various organizations. Before her tenure at Criteo, she held positions such as Lead Marketing Designer at Federated Media Publishing, Inc. and Experience Designer at BrightLine. These roles contributed significantly to her development as a design professional, allowing her to cultivate her creative talents and strategic thinking skills.
Achievements
Throughout her career, Kristel has undertaken numerous projects that showcase her capabilities as a designer. She has a talent for building meaningful and effective designs that resonate with users and meet specific business objectives. Kristel’s work reflects her dedication to excellence and innovation in every aspect of design.
Kristel’s ability to lead and inspire teams has been evident in her roles at Criteo, where her strategic approach to creative solutions has garnered positive feedback from colleagues and clients alike. Her journey through various design-related positions demonstrates her adaptability, creativity, and commitment to continuous personal and professional development, making her a noteworthy figure in the design community.
