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Kristen Spytek
Marketing Communications Executive - Client Partner - NPO Consultant - Advocate
Kristen Spytek is a prominent advocate and consultant known for her significant contributions to the field of congenital cytomegalovirus (CMV) awareness and non-profit management. She is the founder of Spytek Consulting, LLC, where she specializes in enhancing brand perception, strengthening organizational operations, and attracting talent for small organizations and non-profits.14
Background and Education
Kristen holds a Bachelor's degree in Communication Studies from the University of Michigan and a Master's degree in Global Marketing Communications & Advertising from Emerson College. Her professional background includes roles as a client service executive at various Publicis Groupe marketing agencies, where she collaborated with major brands across retail, healthcare, and financial services.12
Advocacy Work
In addition to her consulting work, Kristen is the co-founder and president of the National CMV Foundation, an organization dedicated to preventing pregnancy loss and disabilities caused by congenital CMV. Her advocacy was inspired by her personal experience; her daughter, Evelyn Grace, was born with congenital CMV in 2013 and tragically passed away in 2014 due to complications from surgery.23 This experience motivated Kristen to educate others about CMV, which is the most common infectious cause of birth defects in the United States.23
Contributions to CMV Awareness
Under Kristen's leadership, the National CMV Foundation has grown into the largest national advocacy organization focused on CMV. The foundation aims to raise awareness among women of childbearing age about the risks associated with CMV and to secure federal funding for research initiatives related to prevention and treatment.23 Kristen's work has involved collaboration with various healthcare professionals, researchers, and community organizations to enhance public understanding of CMV and its implications.12
Personal Life
Kristen resides in Tampa, Florida, with her husband John Spytek and their two sons. Her journey reflects a deep commitment to transforming personal tragedy into a mission that seeks to improve outcomes for future generations affected by congenital CMV.12
