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Kristen Zupancic
co-creating shared spaces – freelance project management / concept development / placemaking / facilitation & more!
Kristen Zupancic is a purpose-driven individual with a deep passion for businesses prioritizing the wellbeing of people and the planet. Collaboration is central to her work ethic, fostering connections with others within the industry. She can be contacted at [email protected] and can be found on Instagram and X under @plottwistplacemaking and @kristenzupancic, respectively.
Kristen's professional interests encompass a wide range of topics, including shared and hybrid living models like coliving and coworking, urban innovation projects, social entrepreneurship, urban health and wellbeing, placemaking, circular and sustainable design, spatial and experience design, brand urbanism, and exploring the potential of rooftops.
Her educational background includes a Bachelor of Arts (B.A.) degree in Communication and Media Studies from the University of Guelph-Humber.
Through various roles in different organizations, Kristen has gained valuable experience and expertise. She has served as an Advisor at Co-Liv, Founder of Plot Twist Placemaking, Chief Operating Officer at Co-Liv, Trend and Innovation Analyst, Innovation Catalyst, and Project Manager at The Class Foundation. Her previous roles also include Operations and Guest Experience at Zoku, Content Editor at Pop-Up City, Receptionist at Ecomama Hotel, Community Manager at Lighthouse Labs, Events, Tourism, Retail & Promotions at Steam Whistle Brewing, Social Media Manager & Barista at Kupfert & Kim, Development Intern at 918 Bathurst, Tour Coordination Assistant at The Agency Group, and Events Lead at Humber Students' Federation (Humber College).
Highlights
Today’s workspace: IKEA Amsterdam 📍🛋
Free WiFi, spacious working area, free oat milk cappuccinos (thanks to my IKEA family discount), healthy lunch and plenty of couches to take a break on 😉
Sure, this may not be what the store was originally intended for, but the role of retail is changing, as are our lifestyles. Retail stores are leveraging urban planning and lifestyle solutions to create welcoming meeting points and multi-purpose destinations. #Placemaking can take this vision to the next level, engaging communities further and creating an even bigger impact in the neighbourhood.
Personally, I am already a big fan of IKEA’s urban initiatives. To highlight a few:
💛 The brilliant mixed-use Copenhagen store, which blends retail, hospitality and urban engagement 💛 The recent flea market in the IKEA Aalborg parking lot, which encouraged the community to buy and sell second-hand. 💛 The IKEA Hotel, which is often used to accommodate travelling staff and quintessentially represents the inviting Swedish design 💛 The affordable housing initiative in Helsingborg, which was an experiment they tested with IKEA employees for urban housing solutions
It would be a dream to introduce more #urban #interventions with IKEA here in The Netherlands! The need is there. There is more support needed for citizens of all backgrounds in battling the loneliness epidemic, there is a major affordable housing shortage and urban health is in need of an overhaul. Plus, the Dutch love a good third space.
There is so much potential for the retail sector to be ahead of the game in supporting the changing lifestyles and needs of today, while building even more trust with consumers and creating a wider #socialimpact.
📣Attention #office developers (& friends), this one's for you.🔥
Introducing 'The Office Playground: Trends Redefining Office Dynamics'
As cities evolve and expand, there is a growing preference for environments with diverse amenities and activities nearby. This shift towards #mixed-use developments aims to foster community, enhance quality of life, and boost urban vitality. Achieving the right blend of functions in a single area is crucial, but creating vibrant spaces that encourage interaction and enrich experiences is equally important.
That's where #placemaking comes in.
This trend report, written by Hannah Rippen (Leisure and Event Management studies at Breda University of Applied Sciences) in collaboration with Plot Twist Placemaking highlights four emerging #trends redefining office #workspaces, demonstrating how these trends enhance property value while meeting the evolving demands of the modern workforce.
Link in comments! 💥
(Image: Europaallee Zürich)
